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STRATHCLYDE

BUSINESS
SCHOOL
www.strath.ac.uk/business
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TH E APT LHACCLEY DOEF BUUSSEI FNUELS S
TR OG
L ESACRHNOI N L
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Preparation for the MBM class


S T R AT H C LY D E B U S I N E S S S C H O O L

• Three to four weeks o pre-intensive weekend activity


• You are expected to engage with the activities for each of the topics (usually two per week)
• You need to complete these tasks as we will not be repeating material from these activities at
the intensive weekend seminar.
• Please engage with the material. For example, where asked to do so, lmake a meaningful
post on the topic question / case / blog
• Make a response to one post from a fellow-classmate
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Preparation for the MBM class


S T R AT H C LY D E B U S I N E S S S C H O O L

• Read the relevant material (chapter / case study / discussion question or blog) before
completing the activity
• The pre-se minar weekend activities will allow you to gain the most from the subsequent
intensive seminar weekend.
• Partial or non-engagement with the pre-weekend activities will leave you in a weak position to
benefit from the weekend seminar.
• The pre-activities are student-centred
• The weekend seminar is designed to encourage students to work on marketing cases and
make preentations.
X S
TH E APT LHACCLEY DOEF BUUSSEI FNUELS S
TR OG
L ESACRHNOI N L

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