Gudhi Padwa

FESTIVAL OFFER
GO GREEN. GO CNG.
BOOK YOUR CNG CAR AT HERITAGE
MOTORS & GET FESTIVAL OFFERS. GET
ASSURED GIFT ON EVERY BOOKING.
 CONCEPT

SMS CAMPAIGN - LAST 3

DATA CALLING - CNG ENQUIRIES
MONTHS DATA
sms & whatsapp messaging to all One to one calling to all CNG
enquires of last three months. enquiries witihn last three months
A B

GREEN ZONE

D C
SALES INCENTIVE ASSURED GIFTS - EVERY BOOKING
TILL GUDHI PADWA
Incentive Booster to Sales Team to
focus on CNG enquiries & bookings Attract Customers for CNG Booking
giving assured lucke draw gift apart
from consumer schemes.
01 FESTIVAL OFFER

GUDHI PADWA OFFER.....

Assured gift for every customer,
Book between 15th March to 22nd March.

Get lucky draw chit.

Assured gifts....
Accessories worth Rs. 5000/-
25 Ltr Petrol
Accessoreis worth Rs. 2500/-
FASTAG Recharge
Kitchen Appliance
& Many More
01 ACTIVITY COST

GREEN ZONE @ PANVEL SHOWROOM

Sr. No. Particulars Quantity/Sq. Fit Rate Amount.

Printing-Pasting & Fabrication

1 2 nos. Green Carpet 20 ft X 10 ft 400 15 6000

2 4 nos. Metal Frame Stand Hight 4 ft X 2.5 ft wirth with Base Stand in
2 2000 4000
Square front & Back with Star Flex Pasting

10 ft X 10 ft Metal Backdrop with Star Flex Front & Back Pasting &
4 100 100 10000
Backdrop fitting
5 Labour 2 500 1000

6 Transportation 2 3000

1st Tempo for Carpet Masjid bunder to Panvel Showroom approx 1950

2nd Tempo for Backdrop instalation Kamothe to Panvel Showroom

Updown 1000

Total Amount 24,000

02 SALES TARGET

STOCK Vs TARGET
MFG Year Location PPL ALLOTTED FREE BLOCK Grand Total SALES PLAN
2022 3 10 13
Panvel 2 4 6
FESTIVAL OFFER - 15/03 TO 22/03 - 8 Days
Tiago CNG 1 1 2
per day 5 bookings
Tigor CNG 1 3 4
THANE 1 6 7 Total 40 bookings of CNG vehicles
Tiago CNG 1 4 5
Tigor CNG 2 2 NORMAL OFFER - 23/03 TO 31/03 - 9 Days
2023 34 2 36
per day 2 bookings
Panvel 29 2 31
Total 18 bookings of CNG vehicles
Tiago CNG 7 7
Tigor CNG 22 2 24
BOOKING
THANE 5 5
75 % Stock Car Sale 43
Tiago CNG 2 2
Tigor CNG 3 3 25% As per booking 15
March 1 1 2 58
Panvel 1 1 2 RETAIL
Tiago CNG 1 1 80 % Retail Before 31st 46
Tigor CNG 1 1 20% Retail in April 12
Grand Total 4 45 2 51 58
03 COST STRUCTURE

LUCK DRAW GIFTS... Costing

ASSURED GIFT:- QNTY. EACH APPROX AMT

BLENDER 11 1000 11000

STEEM IRON 11 1500 16500
FAST TAG RECHARGE WORTH RS 2000/- 5 2000 10000
2.5 K WORTH ACCESSORIES 5 2500 12500
25 LITERS PETROL 3 2750 8250
MIXER GRINDER 2 4000 8000
5K WORTH ACCESSORIES 3 5000 15000

40 81250

AVERAGE COST 2031

04
Cost Structure
SALES INCENTIVE
TOTAL COST

Rs. 1250 per booking - Stock Car ( Mar Opening Stock )

Rs. 600 per booking - Order Activity Cost 24,000
Assured Gifts 81,000
Condition : Sales Incentive 43,500
Stock Car Retail - Before 31st March 1,48,750

Incentive Disbursement - on Gate Pass

Target Sales 40
Or on 3rd April 23

CA TL SM GM Total Additional Cost of Sales 3,700

800 250 100 100 1250

400 100 50 50 600
THANK YOU!