RETAIL MANAGEMENT

Group-5
D-17-26
D-17-29
D-17-33
D-17-36
D-17-50
 ORGANISED RETAILERS
• Supermarket- AJ Supermarket, Super Quality
• Departmental store- Goa Sahakar Bhandar, Vithal
D’souza, Mapusa Bazzar.
• Discount stores- Bardez Bazaar
• Speciality stores- BATA, Lenskart
• Warehouse stores- Goa Bagaytdar
 UNORGANISED RETAILERS
• Mom and Pop store
• Restaurant or cafe
• Hawkers and Peddlers
• Wet market- Fish market, Vegetable market.
• Street vendors
 SUPERMARKET

ADVANTAGES DISADVANTAGES
• Sell products at affordable • Administrative and
price
maintenance expense
• Customers shopping time is
considerably reduced
• Store operation cost is
• Offer convenience in very high
shopping and the customers
enjoy the benefits of buying
their preferred products by
selecting from a variety
• Freedom of selection
 Departmental stores
ADVANTAGES DISADVANTAGES
• Customers usually get • Costs and expenses in
attracted towards the
departmental stores for operating of
buying requirements due to departmental stores are
the availability of a variety of very high.
products under a single roof
• Usually the purchase are
done in bulk or large
quantities as a result of which
special concessions can be
availed on the purchase.
 Speciality stores
• ADVANTAGES DISADVANTAGES
• Knowledgeable staff, • Lack of variety
employees working at a • The customer may not
speciality store, have the
able to purchase all of
opportunity to focus on a
product or products their needs in one
within a specific category location.
of that store, which in turn
gives the employees an
opportunity to gain
expertise in their field.
 WAREHOUSE STORES
• ADVANTAGES • DISADVANTAGE
• Less wastage- • Additional
warehouses have administrative cost
facilities where goods
can be stored safely for
long period of time
which leads to less
wastage.
 Mom and Pop store
• ADVANTAGES • DISADVANTAGES
• Can be approached • Special discounts and
anytime when required. offers as available in
• One can easy do price supermarket is not
bargaining in Mom and available.
pop stores • Low range product -not
large variety of the
products available.
 Restaurant or cafe
• Advantages • Disadvantages
• High demand for food • Expensive initial
investment
• High competition
 Hawkers and peddlers
• ADVANTAGES • DISADVANTAGE
• Sell goods without • They occupy the
paying taxes pavements so there is
• Able to go where the no space for the people
customers are to walk.
• Doesn’t require as • Expose to harmful
much capital to start weather conditions
 Wet market
ADVANTAGES DISADVANTAGES
• Prices are cheap as they • In fish market there is
buy in bulk from the greater risk of diseases
producers. which may cause due to
• Food is fresh surrounding water and
waste produced
 Street vendors

Advantages Disadvantages:
• Transportable • Exposed to harmful
weather conditions
• Neck to neck
competition
Customer purchasing grocery items
• While purchasing grocery items the customers mostly
visits the grocery shops or mom and pop shops to buy
such products. Prices are hardly considered and
customers don’t go to bargain as they are constantly
the same and stable in all the shops and also they
don’t compare the items. The customer may visit the
same store which he visited earlier.
 Customer purchasing electronic items

• While purchasing electronic items in case of

washing machines customers mostly compare
the brand , features ( material of the tub,
wash settings) ,price. Customers mostly
compare in different showrooms and then buy
the product.
 Customer purchasing high value item
• While purchasing a bike the customer buys according
to his budget .The important factors which are
consider are model, mileage, colour , fuel efficiency,
power. Apart from this the maintenance costs,
availability if service centres and spare parts,
company and dealers warranty, road tax and other
charges. Then they will book the product and collect
it on delivery date.
THANK YOU