TATQ3

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GROUP'S MEMBERS

1 TRAN VAN
THONG
2 TRAN THAO MY

3 THAI NGUYEN NHUT


QUANG
CUS TOME R 'S SATI SFAC T ION R EPORT
"COLOUR YOUR
VIBE"
ADVERTISEMENT
LAST MONTH
TABLE OF
CONTENTS
1 CUSTOMER'S 2 IN-STORE
RATING INTERVIEW

3 RESULT &
SOLUTION
CUSTOMER'S RATINGS
SATISFACTION
Customers simply press the RATINGS
button that shows how
satisfied they were with
our advertisement. Was it
great, good, not good or
bad?
CUSTOMER'S RATINGS
BAD
14%
SATISFACTION
RATINGS

NEUTRAL
25%
HAPPY
61%
RESULT & SOLITION

• 72% of customers who didn't


leave feedback were neutral or
dissatisfied

• 91% just wanted simple, friendly


advices to join the campaign
quickly
RESULT &
SOLUTION
Too many of our customers are currently leaving
our stores unhappy as well as aren’t excited about
our advertisement. This is not because our
campaign isn’t interesting or staff dont have
complete product knowledge. They do, It’s because
they simply don’t have the people skills they need
to give, that is helpful and friendly. And that’s why
i’m recommending that we now make people skills
training
PEOPLE SKILL TRAINING
SESSION
• How to explain thing in simple
English.
• Dealing with difficult customers.
• Buiding a relationship with a
customers.
SATISFACTION RATINGS

79% 15% 6%
HAPPY NEUTRAL BAD
BEFOR AFTER
EBAD
BAD
6%
14% NEUTRAL
15%

NEUTRAL
25%
HAPPY
61%
MUCH
BETTE HAPPY
R! 79%
CONCLUSION
• TRAINING PROGRAMME WAS
EXTREMELY SUCESSFUL.
• CUSTUMERS SATISFACTION
WAS UP BY ALMOST A THIRD.
• SATISFACTION RATINGS ARE
NOW MORE ACCURATE.
THANK YOU FOR
YOUR LISTENING

GROUP 5
GAME ON
WELCOME TO
DISNEYLAND
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5 x2
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