EMEL BAŞARAN

180201024
 BİRTH AND ADOPTİON
 Steven Paul Jobs was born in
San Francisco on February 24, 1955

 Mother ; Joanne Carole Schieble

 Father ; Abdulfattah John Jandali.

 A week after birth he was put up for adoption.

 He was adopted by Paul and Clara Jobs.

CHİLDHOOD AND TEENAGE YEARS

 Since he was a boy, his skills became so apparent

 He was allowed to skip 5th grade and go straight to

middle school.

 When he became 11 years old he moved to Los Altos

 Jobs then attended Homestead High

School in Cupertino, California.
COLLEGE LİFE
 After Steve finished High School, he attended Reed
College in Oregon.

 Reed was an expensive college which Paul and Clara

could will afford.

 Jobs dropped out of college after six months

 He continued auditing classes at Reed the next 18

months dropping in on creative classes.
EARLY CAREER
 In 1974, Jobs took a job as a technician at Atari Inc.

 In the early 1970s, Jobs and his friend Steve Wozniak

had designed “blue box”.

 In 1976, Jobs and Wozniak

formed their own business,
which they named
“Apple Computer Company“.

Steve Jobs (left) and Wozniak

(right) with a “blue box”
APPLE COMPUTER
 In 1976, Wozniak invented the first personal
computer  Apple I .

 The Apple I went on sale in July 1976 at a price of US

$666.66
 In 1977, they started working on the Apple II.

 More than two million were sold.

 At this time, Apple gave up its old logo

and adopted its striped apple-with-a-bite
logo.

 Apple became the company of personal computers.

 In 1983, the Apple Lisa was introduced.

 Steve, who owned $7.5million of Apple stocks, was
worth $217.5 million by the end of the day.

 By early 1981, Steve took

 over the Macintosh project.

 He wanted the Macintosh

to be a PC “as easy to use as a
toaster”.

 Macintosh, the first commercially successful

computer to feature a mouse and GUI
 The first figures of Mac sales looked very promising.

 Deterioration in Jobs‘s working relationship with

Sculley eventually became a power struggle between
them.

 It all came to an end on Tuesday, May 28, 1985.

 Jobs was forced out of the company that he founded.

 This was the beginning of one of the darkest period

in Steve’s life.
NEXT COMPUTER

 After leaving Apple, Jobs founded NeXT Computer in

1985, with $7 million.

 User friendly
 Fast processing speed

 Excellent graphic displays

 Outstanding sound system

 Too costly
 Could not be linked to other computers
PİXAR AND DİSNEY

 The story of Pixar began in 1985.

 Steve purchased Pixar from Lucasfilm for the price of

$10 million.

 The first film produced by the partnership, Toy

Story(1995), with Jobs credited as executive producer.

 Toy Story  was a critical success and earned as much

as 29 million in US box office.
THE RETURN TO APPLE

 In 1996, Apple bought NeXT for $427 million.

 Apple entered into a partnership with its competitor

Microsoft. 

 In September of 1997 Jobs was named interim CEO of

Apple.

 At the 2000 Macworld Expo, Jobs officially dropped the

"interim" modifier from his title at Apple and became
permanent CEO.
 Think different campaign.

 iMac (May 6, 1998)

 That design was also used on the iBook with the same
success.

 The iPod (October 23, 2001)

 The iPhone (June 29, 2007)

HEALTH ISSUES AND DEATH
 In 2004, Jobs was diagnosed with pancreatic cancer.

 Steve Jobs, died at his home on October 5, 2011, due to

complications from pancreatic cancer.

 Jobs' death was announced by Apple in a statement which read:

"We are deeply saddened to announce that Steve Jobs passed

away today. Steve's brilliance, passion and energy were the
source of countless innovations that enrich and improve all of
our lives. The world is immeasurably better because of Steve.
His greatest love was for his wife, Laurene, and his family. Our
hearts go out to them and to all who were touched by his
extraordinary gifts." 
10 iLessons
from
Steve Jobs
iLesson #1 : Follow Your Heart

“ Your work is going to fill a large part of your

life, and the only way to be truly satisfied is to
do what you believe is great work. And the
only way to do great work is to love what you
do. If you haven’t found it yet, keep looking.
Don’t settle.”
iLesson #2 : Make a Dent in the
Universe

“Being the richest man in the cemetary

doesn’t matter to me…. Going to bed at night
saying we have done something wonderful…
thats what matters to me.”
iLesson #3 : Think Different

“Kick start your brain. New ideas come from

watching something, talk to people,
experimenting, asking questions and getting
out of the office!”
iLesson #4 : Sell Dreams, Not
Products

“Your customers dream of a happier and

better life. Don’t move products. Enrich lives.”
iLesson #5 : Make Products for
Yourself

“We think the Mac will sell zillions, but we

didn’t build Mac for anybody else. We build it
for ourselves. We were the group of people
who were going to judge whether it was great
or not. We weren’t going to go out and do
market research. We just wanted to build the
best thing we could build.”
iLesson #6 : Say No to 1000 Things

“It’s only by saying no that you can

concentrate on the things that are really
important.”
iLesson #7 : Keep it Simple

“That’s been one of my mantras- focus and

simplicity. Simple can be harder than
complex: You have to work hard to get your
thinking clean to make it simple. But it’s
worth it in the end because once you get
there, you can move mountains.”
iLesson #8 : Go For Excellence

“Be a yardstick ofquality. Some people aren’t

used to an environment where excellence is
expected.”
iLesson #9 : Break the Rules

“Here’s to the crazy ones, the misfits, the

rebels, the troublemakers, the round pegs in
the square holes… the ones who see things
differently – they are not fond of rules…
because the ones who are crazy enough to
think that they can change the world, are the
ones who do.”
iLesson #10 : You Only Live Once

“If today were the last day of my life would I

want to do what I am about to do today? And
whenever ansver has been “no” for too many
days in a row, I know I need to change
something.”
“Don’t waste your time living
someone else’s life.

Stay hungry.
Stay foolish.”

-Steve Jobs
THANKS FOR
LİSTENING
PREFERENCES
 http://articles.businessinsider.com

 http://en.wikipedia.org

 http://www.notablebiographies.com

 http://www.authorstream.com

 http://tr.scribd.com

 Steve Jobs’ 2005 Stanford Commencement Speech