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    Anoop Unnikrishnan
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    1. Predicting customer churn by analyzing customer transaction and demographic data using machine learning models. 2. Segmenting customers into meaningful groups using clustering algorithms to help target marketing campaigns. 3. Detecting credit card fraud by building anomaly detection models to identify suspicious transactions in real-time.

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    1. Predicting customer churn by analyzing customer transaction and demographic data using machine learning models. 2. Segmenting customers into meaningful groups using clustering algorithms to help target marketing campaigns. 3. Detecting credit card fraud by building anomaly detection models to identify suspicious transactions in real-time.

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    22 views11 pages

    1 Introduction To Data Science

    Uploaded by

    Anoop Unnikrishnan
    1. Predicting customer churn by analyzing customer transaction and demographic data using machine learning models. 2. Segmenting customers into meaningful groups using clustering algorithms to help target marketing campaigns. 3. Detecting credit card fraud by building anomaly detection models to identify suspicious transactions in real-time.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    of 11

    www.TrainOn.in Info@trainon.

    in +91 90616 45458


    www.TrainOn.in
    Agenda

    What is data science?

    Data Science Hierarchy Of Needs

    Data Science Skill Sets

    Data Science Application

    Data Science Learning Path

    What is Machine Learning?

    Data Science Use Case

    2
    www.TrainOn.in Info@trainon.in
    What is Data Science

    Data Science is the process of extracting knowledge and Maths &


    Computer Science
    insights from data by using scientific methods Statistics

    Domain Expertise

    www.TrainOn.in Info@trainon.in
    Data Science Hierarchy Of Needs

    HIERARCHY OF NEEDS AI,


    Deep
    Learning

    LEARN / OPTIMIZE A/B Testing,


    Experimentation,
    Simple ML Algorithms

    AGGREGATE / LABEL Analytics, Metrics, Segments, Aggregates,


    Features, Training Data

    EXPLORE / TRANSFORM
    Cleaning, Anomaly Detection, Prep

    MOVE / STORE Reliable Data Flow, Infrastructure, Pipelines, ETL, Structured & Unstructured
    Data Source

    COLLECT Instrumentation, Logging, Sensors, External Data, User Generated Content

    4
    www.TrainOn.in Info@trainon.in
    Data Science Skill Sets

    Programing Data Extraction & Data Wrangling &


    Statistics
    Language Processing Exploration

    Machine Big Data Processing Data


    Learning Framework Visualization

    Programming Languages: Python, R, Scala, SQL

    ML and DL Tools: Numpy , Pandas, Scikit-learn, Tensorflow, Matplotlib, Plotly

    Data processing frameworks: Hadoop, Spark, Hive, Hbase, Sqoop, Flume, RDBMS

    Data Visualisation Tools: Qlik view, Tableau


    5
    www.TrainOn.in Info@trainon.in
    Data Science Applications

    Medical Image Analysis


    Healthcare
    Identifying Consumers Drug Discovery
    Recommending Products eCommerce Bioinformatics
    Analyzing Reviews Visual Assistance

    Transport Self Driving Vehicles


    Enhanced Driving Experience
    Predicting Potential Problems Monitoring Systems
    Manufacturing
    Monitoring Systems Passenger Safety
    Automating Manufacturing Units Enhancements
    Maintenance Scheduling
    Anomaly Detection
    Finance

    Customer Segmentation
    Banking
    Strategic Decision Making
    Fraud Detection
    Algorithmic Trading
    Credit Risk Monitoring
    Risk Analysis
    Customer Lifetime Value

    6
    www.TrainOn.in Info@trainon.in
    Data Science Learning Path
    Pre-requisites Machine Learning (Applied &
    SQL and Python Advance)
    Learn to build Machine learning
    models using Sklearn
    Build your portfolio with hands-
    Prerequisites
    on Capstone Projects
    Machine
    Learning

    Data Science
    With Python
    Big Data

    Big Data & Spark


    Data Science With Python Harness big data with Hadoop,
    Master data wrangling with Python Hive, Presto and AWS
    Machine learning at Scale with
    Spark ML & real-time deployment

    What should you


    do?
    Get good at Stats & Maths Level Up with big data

    Learn to code Grow, Connect & Learn

    Understand Database Immerse yourself completely

    Explore data science workflows Engage with community

    7
    www.TrainOn.in Info@trainon.in
    What Is Machine Learning?

    Learn from experience


    Learn from data
    experience

    Machine learning is an application of Artificial intelligence (AI) that provides


    systems the ability to automatically learn and improve from data without being
    explicitly programmed.

    8
    www.TrainOn.in Info@trainon.in
    Machine Learning

    Recommender Image Classification


    Systems
    Customer Retention
    Identity Fraud
    Detection

    Classification

    Clustering
    Unsupervised
    Learning Diagnostics

    Targeted
    Marketing Supervised
    Learning
    Advertisement Popularity
    Customer
    Prediction
    Segmentation
    Weather Forecasting

    Regression
    Population Growth
    Market Forecasting
    Prediction

    Estimating Life Expectancy 9


    www.TrainOn.in Info@trainon.in
    Data Science – User Case

    Ask an What is the scientific goal?


    interesting What would you do if you had all the data?
    question
    What do you want to predict or estimate?

    How are the data Sampled?


    Which data are relevant?
    GET the data Are there privacy issues?

    Plot the data


    EXPLORE Are there anomalies?
    the data Are there patterns?

    MODEL the Build a model


    data Fit the model
    Validate the model

    Communicate What did we learn?


    & Visualise the
    results
    Do the results make sense?
    Can we tell as story?
    10
    www.TrainOn.in Info@trainon.in
    REACH US
    info@trainon.in

    www.TrainOn.in

    +91 90616 45458

    THANK YOU!

    11
    www.TrainOn.in Info@trainon.in

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