Introduction to Group Dynamics and

Effectiveness
Objectives:

◉ Define group
◉ Enumerate characteristics of groups
◉ Summarize the importance of groups
◉ Enumerate the characteristics of an effective
group or team
◉ Define group dynamics
GROUPS

 two or more persons engaged in social

interactions
 collections of individuals who find their
association with one another rewarding
SOCIAL GROUP

 is any system of social relationships in which

members, united by a sense of emotional
solidarity and of a common purpose, have a
culture which define the roles and standards by
which members are differentiated from non-
members (Persell, 1984).
 Characteristics of Groups

1. The members 2. Each member 3. Each member 4. There is

interact with each identifies with of the group is specialization
other over some the group and is expected by (roles) in the
period of time. recognized as others to accept activities carried
part of the certain out by the
group by other responsibilities members of the
members. and duties (roles) group.
and to abide by
certain norms.
Importance of Groups

1. The group as transmitter of culture

2. The group as means of social control
3. The group socializes the individual
4. Groups are sources of fundamental social ideas
5. The group trains the individual in communication
 Characteristics of an Effective Group/Team
1. Has a clear understanding of its purpose or goals
2. Makes progress towards its goals with a maximum of efficiency and
minimum of wasted efforts
3. Able to look ahead and plan ahead
4. Has achieve a high degree of inter-communication
5. Able to initiate and carry on effective problem-solving
6. Is objective about its own functioning; can face its problems and make
whatever modifications are needed; maintains a balance between emotional and
rational behavior
7. Strikes an appropriate balance between group productivity and the
satisfaction of individual behavior
 Characteristics of an Effective Group/Team
8. Provides an atmosphere in which members freely express their feelings and
points of view
9. Provides sharing of leadership responsibility by group members
10. Achieve an appropriate balance between the regular agenda and the
“hidden agenda”
11. Has a high degree of cohesiveness or solidarity but not to the point of
stifling individuality
12. Makes intelligent use of the differing abilities of its members
13. Faces reality and sticks to issues that are vital to its members
14. Is not dominated by its leader or by any of its members
15. Recognize that means are inseparable from ends
16. Recognizes the value and limitations of democratic method
 FIVE CONDITIONS which exist in an effective group
Genuine
Mutual trust Mutual support
or team (John Paul Jones) communication

Accepting
Mutual respect for
conflicts as normal
individual
and working
differences
through them
WHAT IS GROUP DYNAMICS?

 Dynamics came from the Greek word dynamis which

means force or power
 the change of behavior through interaction in the
group
 the social process by which people interact and behave
in a group environment
 refers to the study of the forces operating within a
group.
 involves the influence of personality, power, and
behavior on the group process
TYPES OF GROUPS

1. Primary Groups 11. Voluntary Groups

2. Secondary Groups 12. Involuntary Groups
3. In-Groups 13. Open Groups
4. Out-Groups 14. Closed Groups
5. Large Groups 15. Horizontal Groups
6. Small Groups 16. Vertical Groups
7. Majority Groups 17. Independent Groups
8. Minority Groups 18. Dependent Groups
9. Long-lived Groups 19. Organized Groups
10. Short-Lived Groups 20. Unorganized Groups
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White
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Black
Is the color of ebony and of
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LOREM 3 LOREM 1

Vestibulum nec congue Vestibulum nec congue

tempus lorem ipsum tempus lorem ipsum

Vestibulum nec
congue tempus

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Vestibulum nec congue

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Yellow 10 20 7

Blue 30 15 10

Orange 5 24 16
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Yellow Blue Red

Is the color of gold, butter and ripe Is the colour of the clear sky and Is the color of blood, and because
lemons. In the spectrum of visible the deep sea. It is located between of this it has historically been
light, yellow is found between violet and green on the optical associated with sacrifice, danger
green and orange. spectrum. and courage.

Yellow Blue Red

Is the color of gold, butter and ripe Is the colour of the clear sky and Is the color of blood, and because
lemons. In the spectrum of visible the deep sea. It is located between of this it has historically been
light, yellow is found between violet and green on the optical associated with sacrifice, danger
green and orange. spectrum. and courage.
4000

3000

2000

1000

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 Timeline

Yellow is the color of

Blue is the colour of the Red is the colour of danger Black is the color of ebony gold, butter and ripe White is the color of milk Blue is the colour of the
clear sky and the deep sea and courage and of outer space lemons and fresh snow clear sky and the deep sea

JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC

Yellow is the color of White is the color of milk Blue is the colour of the Red is the colour of danger Black is the color of ebony Yellow is the color of
gold, butter and ripe and fresh snow clear sky and the deep sea and courage and of outer space gold, butter and ripe
lemons lemons
 Roadmap
Blue is the colour of the Red is the colour of danger Black is the color of ebony
clear sky and the deep sea and courage and of outer space

1 3 5

2 4 6

Yellow is the color of gold, White is the color of milk Blue is the colour of the
butter and ripe lemons and fresh snow clear sky and the deep sea
Gantt chart

Week 1 Week 2

1 2 3 4 5 6 7 8 9 10 11 12 13 14

Task 1

Task 2 ◆

Task 3

Task 4 ◆

Task 5 ◆

Task 6

Task 7

Task 8
SWOT Analysis

STRENGTHS WEAKNESSES
Blue is the colour of the Yellow is the color of gold,
clear sky and the deep sea butter and ripe lemons

Black is the color of ebony White is the color of milk

and of outer space and fresh snow
OPPORTUNITIES THREATS
Business Model Canvas

Key Partners Key Activities Value Propositions Customer Relationships Customer Segments
Insert your content Insert your content Insert your content Insert your content Insert your content

Key Resources Channels

Insert your content Insert your content

Cost Structure Revenue Streams

Insert your content Insert your content
Funnel

AWARENESS Insert your content

DISCOVERY Insert your content

EVALUATION Insert your content

INTENT Insert your content

PURCHASE Insert your content

LOYALTY Insert your content

 Team Presentation

Imani Jackson Marcos Galán Ixchel Valdía Nils Årud

JOB TITLE JOB TITLE JOB TITLE JOB TITLE
Blue is the colour of the clear Blue is the colour of the clear Blue is the colour of the clear Blue is the colour of the clear
sky and the deep sea sky and the deep sea sky and the deep sea sky and the deep sea
 Competitor Matrix
HIGH VALUE 2

Competitor
Compet
itor
Our company

Competitor

HIGH VALUE 1
LOW VALUE 1

Competitor

Competitor Competitor

LOW VALUE 2
Weekly Planner
SUNDAY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY

9:00 - 9:45 Task Task Task Task Task Task Task

10:00 - 10:45 Task Task Task Task Task Task Task

11:00 - 11:45 Task Task Task Task Task Task Task

12:00 - 13:15 ✔ Free time ✔ Free time ✔ Free time ✔ Free time ✔ Free time ✔ Free time ✔ Free time

13:30 - 14:15 Task Task Task Task Task Task Task

14:30 - 15:15 Task Task Task Task Task Task Task

15:30 - 16:15 Task Task Task Task Task Task Task

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