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Bear_Crochet.

Id
Business Plan
Famelia D
01
Our Company
BEAR_CROCHET.ID are sells plushie, doll,
gift, souvenir, and keychain. People can buy
our products as gift, souvenir, and keychain
to their friends. Also, plushie and doll can
make our rooms better. The uniqueness of
my business are my products are handmade
BEAR_CROCHET.I and limited.
D
Missions
- have many customers

- be able to meet people’ s needs

- can fulfil people’ s needs

- meet the needs of consumers

Vision
Spread your happiness Values :
- Creativity
- Honest
- Good attitude
- Believe in creativity
- Healthy
02 Company Description
My business’s name is BEAR_CROCHET.ID, the location of my business in ecommerce called shopee and tokopedia. The legal structure

is sole traders. My business aim is many people buy our products. The products of my company are plushies, dolls, gifts, souvenirs,
and

keychains. Our product price range is between IDR 50,000,00 - IDR 2,000,000,000. Our market aim is socio-economic group.
Swot
03 Analysis
Strength
Weakness Crochet
limited time,
Products & Services
In my company there is a problem of my business
but I can solve the problem. The business problem
limited
products
that I solved is about custom gifts order. The
problem of my business is our customer needs
custom handmade gift. So, we fix the problem by Threats
long process
provides custom gifts order. The problem exists in Opportunities production
society in general and it can be a product idea is
custom gifts order’s problem. few competitors
in my area
Marketing Plan

Target
Every people
100 %

Marketing tactics that I use are


promote the products on shopee
and instagram so many people can
see our products. My business
current situation are many
customers buy our products
50.000 – 2.000.000. I excecute may
marketing plans. My annual
marketing plan are every year will
have discount, buy 2 get 1, and buy
1 get 1.
Human 05 Financials
04 Resources No
Name of
Product
Custom
/ Raw
materials
Quantity of
Ingredients Ingredients
/ Raw
materials
Ingredients
Price
Estimation
of how
many
products
will be
produced
Total
Production
Cost of
production
Production
cost per
unit
Mark up /
added value
Price per
unit
BEP
PRODUCT

Order pola
1 Amigurumi amigurumi 1 piece 80000 10 10 80000 14500 6000 20500 7
benang
warna 1 gulung
merah ( 100 gr ) 13000 10 10 13000
benang 1 gulung
warna putih ( 100 gr ) 13000 10 10 13000
benang 1 gulung
warna kulit ( 100 gr ) 13000 10 10 13000
benang
warna 1 gulung
hitam ( 100 gr ) 13000 10 10 13000
benang
warna 1 gulung
coklat ( 100 gr ) 13000 10 10 13000
0
0
0
0
0
TOTAL COST 145000

Little Frog kain flanel 20 pieces (3 x 7.1428571


2 Amigurumi hitam 3 cm) 5000 10 10 5000 7500 3000 10500 43

benang warna 1 gulung


biru ( 100 gr ) 35000 20 10 17500

benang warna 1 gulung


kuning ( 100 gr ) 35000 20 10 17500

benang warna 1 gulung


pink ( 100 gr ) 35000 20 10 17500

benang warna 1 gulung


putih ( 100 gr ) 35000 20 10 17500
0
0
0
0

TOTAL COST 75000


Sales Projection Expanse Budget
Sales Productio FIXED COST
Name of Price per Total unit revenue / n cost per Cost of Gross
No Costs Amount
No Product unit sold volume unit sales margin 1 Rent a building 0
Custom 2 Building tax 0
Order 3 Machine depreciation expense 0
Amigurum 4 Insurance 0
1 i 20500 10 205000 14500 145000 60000 5 Interest expense 0
Little Frog 6 Salary 0
7 Electrical and telephone utilities 0
Amigurum
8 Equipment 0
2 i 10500 10 105000 7500 75000 30000 9 Website fee 0
Lucky Cat 10 Social media 0
Amigurum 11 Advertisement 0
3 i 8100 12 97200 3100 37200 60000 TOTAL FIXED COST 0
Boneka
Rajut 12814.28 64071.42 6814.285 34071.42 VARIABLE COST
4 Pollar 571 5 857 714 857 30000
Valentine No Costs Amount
Cow 1 Raw material 0
5 Plushie 11017 0 0 5017 0 0 2 Production equipment 80000
3 Overtime 0
6 0 0 0
4 Commission 0
7 0 0 0 5 Freelance employees 0
8 0 0 0 6 Credit card 0
9 0 0 0 7 Delivery 0
10 0 0 0 TOTAL VARIABLE COST 80000
62930.95 471271.4 36930.95 291271.4
TOTAL COST
TOTAL 238 37 286 238 286 180000 (FIXED+VARIABLE) 80000

Productio Sales
Price per n cost per revenue –
unit x total unit x total cost of
unit sold unit sold sales
Closing
Cashflow Projection
NET PROFIT = GROSS
MARGIN – EXPENSES
06
No
1 Gross Margin 180000
2 Expenses 80000
NET PROFIT 100000

Assets, Liabilities, Equity LIABILITI


ASSETS ES EQUITY

No Assets Amount No Liabilities Amount No Equity Amount


Business
Accounts owner
1 Building 1 payable 1 deposits
2 Equipment 2 Bank debt 2 Profit
3 Vehicle 3 3
4 Cash 4 4
Office
5 supplies 5 5
Accounts
Receivabl
6 e 6 6
Prepaid
7 expenses 7 7
Intangible
8 assets 8 8
Long term
9 investment 9 9
10 10 10
TOTAL
TOTAL LIABILITI TOTAL
ASSETS 0 ES 0 EQUITY 0
Does anyone have any questions?

Thanks Famelia D
+62 811 9913 706
@fameliadharmawan

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