College of business and economics

Department of management
Masters of Business Administration

Prepared by Yigerem Mengesha

 Business intelligence
Business intelligence
is the process by which enterprises use strategies and technologies for analyzing
current and historical data, with the objective of improving strategic decision-
making and providing a competitive advantage.

Business Intelligence (BI) software’s (tools)

are registered or open-source application software that are used to collect,
process, analyze, sort, filter, and report large quantities of data from internal and
external systems, for the purpose of transforming raw data into useful
information for business purposes.
Business Intelligence (BI) software cont…
 helps companies to develop new strategies by analyzing the current
market trends and say above their competitors.
 help in visualizing the reports generated and maximize revenue
outcomes.
 help companies to develop new strategies by analyzing the current
market trends and say above their competitors.
 allows companies to score new opportunities; complete customer
satisfaction based on data-driven reports.
 helps optimize service for the clients, improves productivity, and
monitors all the data from anywhere in real-time.
Benefits of Business Intelligence Tools
 Relevant and accurate reporting:
 Using different kinds of data sources, employees can customize their
reports and monitor KPIs. These reports offer faster insights, access,
accuracy, and relevancy.

 Key Insights
 BI reporting tools assist in monitoring to get the complete insight on
revenue, losses, gains, the productivity of the employees, performances
of the employees
Benefits cont.…
 Stay ahead in the game
 BI offers incredible benefits with the help of this data in terms of
forecasting, budgeting, planning, and staying on top of things via analysis.

 Quality and accurate data

 BI tools help businesses in cleaning up data, creating data of high quality,
collecting, updating, and analyzing data to gain the most relevant insight on
what’s going on within the company.
Benefits cont.…
 Improved customer satisfaction
 Improve growth patterns
 Efficiency and accuracy
 Faster decision making
 Greater operational efficiency and increased revenue
 Bigger profits
Types of Business Intelligence Tools
Some of the most common business intelligence tools include
 Spreadsheets: organizes data in a tabular format that can easily be queried
and formatted
 Dashboards: a real-time user interface that displays data visualizations that
reflect the status of data
 Online analytical processing (OLAP): tools provide a computing method
that enables multi-dimensional analytical queries
 Mobile BI: software that optimizes desktop business intelligence for mobile
devices
 Real-time BI: an advanced enterprise analytics approach that delivers real-
time information to users by feeding business transactions into a real-time
data warehouse
Types cont.…
 Operational BI:
 Software-as-a-service BI (SaaS BI):
 Open source BI (OSBI):
 Collaborative BI:
 Location intelligence (LI):
 Data visualization software:
 Data warehousing tools
 Unified modeling language
How to Choose Business Intelligence Tools
Choosing the best business intelligence tools for your business depends on a variety
of factors, including
 budget
 reporting criteria
 target audience
 storage needs
 security requirements, and more.
Implementation of systems
1. Analyze your business needs
2. Evaluate your current environment
3. Conceptualize BI solution
4. Design BI solution architecture
5. Select the deployment environment
6. Select the technology stack
7. Plan the BI implementation project
8. Develop and deliver BI solution component
9. Perform QA and train end user
10. Deploy the BI solution to business users