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E-Hospitality

 The use of technology has greatly impacted


the hospitality industry, from the way guests
book their accommodations to the services
they receive during their stay. With the
increasing use of smartphones and other
technological devices, it has become even
more important for the hospitality industry to
keep up with the latest technological
advancements.
Role of IT in the Hospitality Inustry
 Information technology plays a vital role in
the hospitality industry by providing efficient
and effective solutions for a range of tasks,
from booking reservations to managing
operations and enhancing customer
experiences. Here are some key areas where
information technology has impacted the
hospitality industry:
 Online booking and reservations:
Information technology has made it
easier for guests to book and reserve
rooms, tables, and other services
online through hotel websites or
third-party booking platforms.
 Mobiletechnology:
Mobile apps and websites have
allowed guests to access hotel
information, make reservations, and
manage their bookings from their
smartphones or tablets.
Property management systems (PMS):
These systems help hotels manage
their operations by streamlining front
desk operations, managing inventory,
tracking guest preferences, and
generating reports.
 Pointof sale (POS) systems:
These systems help hotels manage
their cash flow, track inventory, and
manage transactions for restaurants,
bars, and other service areas.
 Customer relationship management
(CRM) systems:
These systems help hotels collect and
analyze guest data to provide
personalized experiences, anticipate
customer needs, and build customer
loyalty.
 Marketing and advertising:
Social media, email marketing, and
other digital marketing channels have
allowed hotels to reach wider
audiences and promote their services
more effectively.

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