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“TYPE

S OF
NEWS
MEDIA

OBJECTIVES:
 To classify contents of different media types.
 To define media convergence through current
examples.
 To discuss how particular an individual or society
is portrayed in public using different types of
media.
LESSON 1
PRINT MEDIA
(Books, Newsletters,
Magazines, Journals, and
other printed materials)
GUIDE QUESTIONS
 What are the different printed materials that you
use?
 What are the different uses of printed materials?
 As an individual, when do you use printing to
communicate?
 Which are more popular printed materials at
present?
 How have the printed materials helped as a
learning tool?
The following are examples of
printed materials:
Periodical Description

Magazines Publication issued periodically and contain essays,


stories, poems, etc. by many writers and often with
photographs and drawings, usually specializing in a
particular subject
Newsletters Publications issued regularly to provide information
of interest to the members of an organization or any
institution or company. Leaflets and newspapers are
examples of newsletters.
Journals Publications that contain scholarly articles and/or
current information on research and development in a
particular topic or subject.
PRINTING
 startedin Asia, in China, by
the end of the 2nd century AD.
 The first major role of
printing was the reproduction
of books to spread literary
works and general
information.
PRINTING
 Was discovered by the
Chinese but Europeans
and other countries
contributed to the
present technology in
printing.
PRINTING IN
EDUCATION
 At early period, printing
education was only
available to the nobility,
because tutorial was done
in the homes of the affluent
families who could afford
to hire tutors to their
houses and teach their
children the basics of
learning which are reading,
writing and arithmetic.

 But with the development of printing,
education became mass based, meaning
people from different economic levels have
the chance to get educated because there
are schools and there are enough books to
provide each learner.
What does printing media cover?
1.Books
Book, a volume of many sheets of
paper bound together, containing
text, illustrations, music,
photographs, or other kinds of
information.

- By means of books, reading


pamphlets, and the press,
information of all kinds has
reached all levels of society in
many countries.
What does printing media cover?
2. Newspaper
Newspaper was usually printed
in the evening and its
distribution was done by
newsboys and delivery trucks.
Until the 1970’s, newsboys can
be seen running early in the
morning in the main streets in
the city to deliver newspapers.
EXTRA
 Also known as the “first
newspaper”
 Important news that occur
during the day to the public
through the printing of a
sheet or broadsheet paper
called EXTRA.
EXTRA in Philippines
 One of the example of EXTRA in
the Philippines is the “Solar
Eclipse In the Philippines in
1957”, where the shadow of the
moon covered the light of the sun
at noontime, this was followed by
the sudden death in an airplane
crash of the former President
Ramon Magsaysay at the same
year.
What does printing media cover?
 3. Magazine
In the Phil., newspapers are
printed in different language.
Magazines are also available
in English or local languages.
It publishes novels by chapters
and series and short stories can
be read in each issue.
What does printing media covers?
4.Comics
 series of drawings arranged
to tell a story. Most comics
also include some text, which
appears as dialogue or
captions.
- In 1950’s, Filipino comics
were popular, Darna, Dyesebel,
and Captain Barbel. While the
English comics were Batman
and Superman.
PRINT MEDIA
Printing does not only cover
books, newspaper, magazines and
comics. It also covers textile
prints, wallpaper, packaging, and
billboards.
SUMMARY
 Printingwas discovered by the Chinese but
Europeans and other countries contributed to the
present technology in printing.
 Printing covers books, newspaper, magazine,
comics, journals, textiles, plates, wallpaper,
packaging, as well as billboards.
LESSON 2
BROADCAST
MEDIA
(Radio,
Television, and
Film)
GUIDE QUESTIONS
When do you use radio?
What programs can you reach through the
radio?
When do you use Television?
What programs do you watch on
television?
Where do you watch films?
BROADCASTING
 Isthe transmission of radio
and television programs
that are intended for
general public reception.
 primary means by which
information and
entertainment are delivered
to the public in virtually
every nation around the
world.
Timeline
(BROADCASTING)

1920 1930
Sound Television
Broadcasting Broadcasting

1960
Satellite
In
Broadcasting
1950
Cable
Television
RADIO as
Broadcast Media
Radio, system of
communication
employing
electromagnetic waves
propagated through
space.
Reginald Aubrey
Fessenden
 Hebroadcast the first
known radio program
which is the WBZ in
Springfield at
Massachusetts in the
United States in 1906
Growth
of Commercial Radio
 Started for broadcasting
entertainment and information
programs in 1920.
 with the introduction of radio,
two sources of profit began;
the manufacture and sale of
radio equipment and the use of
the radio as an advertising
medium
In Philippine
setting
 Radio is a source of information
and news.
 It provides music entertainment
from pop to classic.
 The transistor radio is popular
technology in rural area because it
is battery operated and can be
brought everywhere to listen to
news and music.
TELEVISION as
Broadcast Media
 Became feasible in 1930.
 Early television was in

black and white in the


1950’s but by the 1970’s
television was already colored.
 News are provided by television networks daily and
with the development of cable and satellites, news from
different parts of the world can now be received
immediately.
TELEVISION…
 Television comes in all sizes, from palm-sized
television to flat big wall television.
 Television generated a lot of job opportunities for
news anchor, for commentators, for disc jockeys,
entertainers like singers, actors, and actresses.
 Television became an effective medium for
advertisements.
FILM as
Broadcast Media
 Film, movie, or motion
picture all refer to the big
screen which is an effective
medium in conveying
drama, comedy, action,
scientist fiction which
consist of the projection of
luminous moving images
onto a screen.
Early movies were
silent and were
black and white
but continuous
development in
film making added
sounds and colors.
SUMMARY
More than a century after films were
developed, audience now amaze with
the action and creative movements
provided by films which are
highlighted in science fiction and
action movies.
LESSON 3

NEW
MEDIA
(INTERNET)
GUIDE QUESTIONS
 How old were you when you started to use
computer?
 What are the early use of computer for
you?
 at present, what are the different uses of the
computer for you?
 What is social networking?
ALVIN TOFFLER
 in his book “The Third Wave”, divided civilization in 3
main parts:
1. First wave - was the agricultural revolution
which took thousands of years in the lives of
people in the different parts of the world
2. Second Wave - was the industrialperiod which
pave the way to the industrialization in Europe,
America, Middle East, and Asia, the
development of machines made production
easy and fast; this took about 300 years.
3. Third wave - has developed in few decades but a
lot of changes have been happening in the different
areas of life, information, and media have made the
world appear to be smaller and accessible to people
in all walks of life.
COMPUTERS
- started to evolve as early as 1872 when Lord
Kelvin developed a special purpose computer as a
tide predictor.
 Kinds Of Computer:

1. Analog Computer- which operates on data


represented by variable physical quantities.
2. Digital Computer- which works with numbers,
words, and symbols as expressed as digits.
3. Hybrid Computer- which combines analog and
digital functions.
THE FIRST GENERATION
COMPUTER
was called ENIAC ( Electronic Numerical Integrator
and Calculator) which was completed in the 1940's.
it was a huge machine that needed a big room to
operate.
 Later, US government used the computer as a
database for the FBI and medical research centers
in the hospital
 it was also done in the field of Education.
Role of
Computers
 computers play the role of artificial intelligence
and the development of robotics.

ROBOTICS- machines which can automatically


function without human assistance, like the vacuum
cleaner which can move around the house.
DEVELOPMENT of
MICROCOMPUTERS
 by the 1980's, develop of microcomputers became
more handy and portable. These were desktop
computers that started to be user friendly.
 Internet was developed and people around the
world access through WWW (World Wide Web)
 Social networking sites were developed like
Facebook, Instagram, Twitter, and communication
become fast, easy, and inexpensive with the skype.
IN THE FIELD
OF EDUCATION
Computers are used in classroom as well as the
administrative operation of the school like
enrollment and and records of student.
 Students do ot have to stay long hours in the
library because y can access the
E-Journals and the E-Books in the comfort of
their bedroom.
IN THE AREA
OF ENTERTAINMENT
Both children and adults can access
all kinds of games online. Many
children are made to stay at home
and allowed to entertain themselves
with computer games.
SUMMARY
 The Internet is a global system of interconnected
computer networks that use the standard of
Internet Protocol (IP) to serve billions of users
worldwide. it is a network of networks that consisit
of llions of private, public, academic, business,
and government networks, of local to global scope,
that ae linked by a broad array of electronic and
optical networking technologies.

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