Old Money is an aesthetic based around a wealthy, classic
style. Old Money refers to people who have inherited their wealth instead of working for it. In the United States, Old Money is associated with WASP (White Anglo-Saxon Protestant) culture, and in Europe, Old Money is associated with titles of nobility . History Old Money is most prominent in countries where there was no aristocracy but instead an elite social class held a status nearly equal to an aristocracy. In the United States, the oldest Old Money families are the ones which can trace their ancestry back to the passengers on the Mayflower. Other families are considered Old Money when they can trace their ancestry back to the founders of a prestigious town such as New York City, for example the fictional van der Woodsens in Gossip Girl, who are descendants of Dutch settlers in New York A brief history of money Location based terms The Boston Brahmin, First Families of Virginia, and Old Philadelphians are location-based terms for Old Money groups in the US. They refer to the Old Money families from Boston, Virginia and Philadelphia, whose ancestors were the founders of that respective city or state. Posh is a term most used in Great Britain to mean a wealthy, upper class person, although the term includes both Old Money and new money. It has spread to other English-speaking locations. Fashion The key is understated elegance. The clothes may appear plain or boring, but they are high quality. Old Money fashion is sometimes confused with Prep, but the color palette is more muted, and black and purple are used. In recent times, the terms "stealth wealth" and "quiet luxury" have been used to describe the Old Money aesthetic. The terms were first used to describe the clothing worn by characters on the television show Succession, however, these characters are not part of a true Old Money family. In March 2023, Gwyneth Paltrow was praised for her elegant, understated clothing worn for her court appearances . Notable People United States •The Kennedy Family (JFK, RFK, Jackie, JFK Jr., Maria Shriver, etc.) •The Kelly Family (Grace Kelly, John B. Kelly Sr., etc.) •The Vanderbilt Family (Gloria Vanderbilt, Anderson Cooper, Timothy Olyphant, etc.) •The Hilton Family (Paris Hilton, Nicholai "Nicky" Hilton, etc.) •The Hearst Family (Patty Hearst, Lydia Hearst, etc.) Media Media focusing on Old Money tends to contrast the wealth of the lifestyle with darker themes like murder, tragic deaths, depression, and drug and alcohol abuse. Characters often have difficultly expressing real emotions due to not being shown the love of a parent during childhood. Another common element is the conflict between Old Money characters and New Money, or Nouveau Riche, characters. Media often centers around conflict with individuals who were not born into pedigreed families and made their fortunes recently, such as on Wall Street or in show business. Old Money characters often look down on New Money because of their ostentatious displays of wealth, and use it as evidence as to why their money is inferior. THE END