Principles of effective communication in Business

 If communications are to be effective

certain principles should be followed.
These principles of effective
communication are discussed
further…
 1. Principle of Simplicity:
The message prepared for
communication should be simple and easy to
understand. Common words and simple
sentences should be used.

 2. Principle of Clarity:
The message prepared for communication
should be clear. An ambiguous message will
not be able to make effective communication.
 3. Principle of Brevity:
The message should be concise in nature. The
reader may feel disturbed in receiving a long
message. So, only necessary information's
should be given in the message.

 4. Principle of Planning:
Before preparing any message the
communicator should plan for the message and
after that, he should plan for selecting media
and process of sending the message to the
receiver.
 5. Principle of Accuracy:
The facts and information provided in the
message should be accurate. Any wrong
information in the message may create
confusions. As a result, communication failure
may occur.

 6. Principle of Attentiveness:
Effective listening is important in effective
communication. So, the receiver should be
attentive while receiving any message.
 7. Principle of relevancy:
The subject matter of communication should
contains relevant information. Irrelevant and
unnecessary things should be eliminated from
the subject matter of communication.

 8. Principle of Feedback:
Sending of message is not whole thing for
effective communication. To be effective
a feedback from the receiver is essential.
 9. Principle of Time Consideration:
The communicator should consider the proper
time for effective communication. If
communication is not made in time, Its
effectiveness is lost.

 10. Principle of Language Control:

Control of language is important for effective
communication. The communicator should be
careful in selecting words and forming sentences.
 If the above principles of communication are
followed in any business, the success of
business can be achieved and a failure can be
avoided. To make a communication effective
all the principles must be maintained followed.
Otherwise, The communication can't conserve
its effectiveness.