GOOD

MORNING
, HUMSS-
12
SUBJECT TEACHER:
MS. GWYNETH S. TUMBAGA
 TRENDS,
NETWORKS AND
CRITICAL
THINKING IN THE
21ST CENTURY
 BAG
01 SURVEYING
.
DIRECTION: Make a survey of
things inside your bag, from
personal accessories to gadgets and
write it on ¼ sheet of paper.
 02. Personal Things Inventory

DIRECTION: Based on the things that

you wrote, rate that thing using the scale:
Always, Sometimes, Rarely base on how
you often use it.
 BEFORE AND
03. AFTER
DIRECTION: Identify the following
statement that is related to a trend or a
fad. Write T if it is a trend; and F if it is a
fad. Write your answer on the “Before”
column. The “After” column will be
answered after the lesson proper.
 ESSENTIAL
QUESTION
How are humans
influenced by trends and
fads?
 TRENDS
Trend is something that covers almost
all of human activities such as but not
limited to politics, beliefs, economics,
lifestyle, social life and the like whether
the individuals or groups of people are
aware of it or not.
 TRENDS
In the fields of arts, fashion and music,
it is a prevailing style or preference
such as realism movement in art,
emergence of the miniskirt, and
popularity of certain genre of music like
jazz, classical and rock.
Boom boxes
Personal CD Players

MP3 Portable Music

Player
 TRENDS
In the sphere of Economics, trends may
come as a general movement registering
statistical changes for a long period such as
the increasing cost of living and rate of
unemployment.
Capitalistic Mentality
 TRENDS
In Politics, trends refer to a tendency,
drift, or bend toward a certain stance,
thought, or policy as when democratic
Southeast Asian countries favored
authoritarian governments at a certain
point in their histories.
 TRENDS
 Sports
 Food
 Medicine
 Cosmetics
 Travel
 Manufacturing
 Environmental management
“Trending ngayon sa YouTube ang…
Trending sa Twitter ang… Trending
ngayon sa Facebook ang…”
 FAD
 A Fad is something , such as an interest or
fashion, that is very popular for a short time.
 It is a product that has little, if any, utility but is
characterized by a quick rise in sale and
popularity followed by a quick decline in sales
and popularity.
 A trend lasts for a longer period of time unlike
fad that short-lived.
 A fad has a definite beginning and a definite end
while a trend though has a certain beginning at a
certain point in time or history but, it evolves and
changes as it continues to grow.
 SPOTTING TREND

 Trendsetter – A person who starts or causes a

trend that can lead to change.

 1986 EDSA People Power Revolution

 SPOTTING TREND

 Trendspotting- study of trends and the way

they develop and affect society.
 Cool-hunting – a hunt for those things that
will become popular before they are
popular.
 SPOTTING TREND

 Trends Analysis – it is based on

trendspotting but it extends this into
developing future scenarios.
04. SPOT ME
DIRECTION: Identify which of the
following items are trends and fads.
Write Trend if you think it is a trend
and write Fad if you think it’s a fad.
Understanding the
Elements and
Characteristics of a
Trend
 ELEMENTS OF A TREND
 Number of Participants

It pertains to people who follow a certain trend

which is started by an individual or a group of
people. The group then grows into a community and
eventually swells into national and international
societies.
 ELEMENTS OF A TREND

 Number of Participants

Ex: Trends in
Fashion
 ELEMENTS OF A TREND
 Pattern of Behavior
It refers to a trend that is formed from
repetitive action of people.

Ex: Taking a selfie

 ELEMENTS OF A TREND
 Long Period of Time
A trend must have a long-time frame,
sometime running for decade.

Ex: Telephone
 ELEMENTS OF A TREND
 Cause
It is the starting point of a trend which
can be an idea, a technology, an event or a
person.
A trend’s starting point was because of the
idea of a person.
 ELEMENTS OF A TREND
 Cause

Ex:
 ELEMENTS OF A TREND

 Consequence
Considerable impact or influence of a trend.

Ex: Social Networking

 SYMBOL
01. ILLUSTRATION
DIRECTION: Illustrate through
symbols the elements of a trend and
why everyone needs to cope with them.
Draw your illustration on a sheet of
paper.
 CHARACTERISTICS OF
TRENDS
 Rehn and Lindkvist (2013) mention of a so-
called hierarchy of trends. This hierarchy is a
representation of the scale of the development of
a trend.
 Microtrend
 Macrotrend
 Megatrend
 Gigatrend
 CHARACTERISTICS OF
TRENDS
 Microtrends
 These are “little things that happen all
around us all the time, the tiny shifts that
occur in everything from clothes we wear
and the snacks we eat, to the way we work,
play, and love”.
 CHARACTERISTICS OF
TRENDS
 Microtrends
 These trends happen right now and are
outright observable.
 For others, it is synonymous with fad.
 It offer a glimpse about the future through
the clues they possess.
 CHARACTERISTICS OF
TRENDS
 Microtrends

Example:
 CHARACTERISTICS OF
TRENDS
 Macrotrends
 These are “aggregated microtrends or more
sweeping changes that are affecting
society”.
 They provide major changes that are
perceptible in the societal level for a longer
period.
 CHARACTERISTICS OF
TRENDS
 Macrotrends

Example:
 CHARACTERISTICS OF
TRENDS
 Megatrends
 These are “macrotrends that have grown up
and moved out. They are big and bold and
affect the lives of great swathes of the
human race.”
 They can last for decades and are “so
pervasive as to be generally known.”
 CHARACTERISTICS OF
TRENDS
 Megatrends

Example:
 CHARACTERISTICS OF
TRENDS
 Gigatrends
 These are “trends that are so general that
they affect most areas of human life – or, at
least, more than one aspect of life or more
than one industry.”
 It is usually identified to define an era.
 CHARACTERISTICS OF
TRENDS
 Gigatrends

Example:
02. Classify a Trend
Directions: Name five trends and
classify them according to the
characteristics of trends. Explain why
these consider as a trend and why you
classify it as such.
02. Classify a Trend
TREND CHARACTERISTI REASON
CS
Identifying Parts of
a Whole and
Emerging Patterns
in Trends
 IDENTIFYING PARTS OF A
WHOLE
 Trends as they grow and evolve tend to
influence or give birth to other trends and
become interconnected and interrelated.
 A trend has constituent parts of portions that
are interrelated.
 IDENTIFYING PARTS OF A
WHOLE
 Their influence, as well as how the people
adopt them, makes the trend viable,
especially the megatrends and gigatrends.
Example: Visual
Culture

- aspect of culture
expressed in visual
images.
- it was developed from
various trends.
 - Internet memes,
Fashion, art,
Digital
Camera
infographics, and sharable
videos seemed to be a
Photograph Smartphone
y

microtrend only.
Computer Visual Culture Internet
- This visual culture trend
can be considered
Mobile Apps
Social Media
Wi-Fi
Technology
megatrend , has evolved
further with the advent of
the Internet.
 Microtrends can become macrotrends if they
affect more lives and societies.
 Macrotrends can become megatrends if it can
affect a much larger group for a long period
like a decade.
 Megatrends can become gigatrends if they
have ever-lasting effects and influences.
 IDENTIFYING EMERGING
PATTERNS
 A pattern is a design, shape, form or
configuration that emerges from repetitious
appearance of lines, curves, and behavior.
 When it comes to trends, repetitive bahavior
that gives rise to an emerging pattern is the
main interest.
 IDENTIFYING EMERGING
PATTERNS
 The tools that a trendspotter should find
handy to use are categorized into four
activities.
1. Documentation
2. Archive or Memory
3. Analysis
4. Presentation
 IDENTIFYING EMERGING
PATTERNS
 Documentation
Being able to
record your
observations which you
consider related to any
trend.
 IDENTIFYING EMERGING
PATTERNS
 Documentation
The important thing
in documentation is the
ability to physically keep
information and data
wherever and whenever
you may be.
 IDENTIFYING EMERGING
PATTERNS
 Archive or Memory
Being able to easily retrieve any documentation
you have kept. The most space-saving way of
archiving is turning the physical into digital.
 IDENTIFYING EMERGING
PATTERNS
 Analysis
This is the stage where examination and
combination happens. Looking for patterns on
prospective trends can be achieved through the
methods of:
 Brainstorming
 Grouping
 Crafting Combination
 IDENTIFYING EMERGING
PATTERNS
1. Brainstorming – you decide which from your data
is important and which can be discarded.
2. Grouping – you create headings where observations
and data can fall under.
3. Crafting Combinations – you begin to link one
thing to another and think what could happen if these
are taken a step further.
 IDENTIFYING EMERGING
PATTERNS
 Presentation
This is representing your findings for easy
understanding as a way of analysis. You can
represent your findings through:
 Mood Board
 Storyboard
 IDENTIFYING EMERGING
PATTERNS
Mood Board – is a collage
of images, text, and object
samples. This is used to
“capture your intuition and
stimulate creative
discussions about trends.”
 IDENTIFYING EMERGING
PATTERNS
Storyboard– presents a
narrative of possible
scenarios. It functions to
“connect trends to a timeline
and to different contexts,
something that can be
enable you and others to see
interesting new things.”
 IDENTIFYING EMERGING
PATTERNS

 Other ways to catch emerging patterns are

through interviews and focus group
discussion.
 IDENTIFYING EMERGING
PATTERNS
 Identifying emerging patterns can be used to
introduce to individuals, organizations, and
communities change, improvement, transformation,
and new opportunities.
 Once patterns are identified, trends are given
rational explanations for their emergence or
existence and are provided with a better
understanding of their cultural origins.
 Differentiating
Relationship
between Cause and
Consequences
 A cause refers to an agent that brings about a result
or a consequence.
 A consequence is always traceable to a cause
which can be a person, thing, principle, motive, act,
or event.
The Beatlemania trend in the 1960s was caused by The Beatles, a
British singing quartet who earned the adulation of millions of fans
around the world. The group heavily influenced the pop culture
landscape by changing the face of the music industry and creating new
fashion and hairstyle. They were also considered gender-benders as their
songs empowered feminism and their demeanor veered away from
machismo, leading to a changed view of masculinity. The Beatlemania
introduced the tight pants, androgynous and colorful clothes, and mop-
top hairdo among the youth. It also brought in a surge in fandom never
seen before. Teenage girls were relentlessly screaming throughout the
band’s live performances. This behavior is still evident in fan crazes of
subsequent male pop groups.
 Beatlemania was
caused by the Beatles.

The effect of Beatlemania was not

only limited to Britain and U.S but
it spread to the rest of the world.
Over the years, the Beatles made a
cultural impact not only in music
but also in fashion and attitude.
The recent travel boom can be traced to low
airfares and satellite –based navigation system.
Additionally, more and more people go on
weekend travels and document them in their
blogs. The photos they attach and publish online
encourage others to visit the same places,
therefore increasing the tourism income of the
locals.
 Locals and foreigners
are able to travel more
frequently was caused
by the low air fares
and budget airlines.

As a consequence or result, this trend

brings about positive effects on the
tourism industries of countries.
In politics, the democratization trend that recorded an upward trajectory starting
from 1989 to the early 2000s was triggered by the breakdown of authoritarian
regimes symbolized by the fall of the Berlin Wall. The Berlin Wall separated the
communist East Berlin and East Germany from the capitalist West Berlin and West
Germany. For decades after the Second World War, the partition of Germany
reflected the fighting ideologies between the democratic-capitalist world, on one
hand, and the socialist-communist blocs, on the other hand, during the so-called
Cold War era. The demolition of the Berlin Wall had global effects. Several
revolutions and change of power in Europe also followed or predated the fall of
Berlin Wall. This event resonated to other communist states and eventually led to
the collapsed of the Soviet Union into separate independent republics in 1991. this
victory of democracy over communism which supported authoritarian regimes or
dictatorships signaled the end of the Cold War.
 The democratization
trend was caused by
the breakdown of the
authoritarian regimes
symbolized by the fall
of the Berlin Wall

As a result, several revolution and change of

power in Europe happened. It also led to the
collapsed of the Soviet Union.
The rise of extremism and terrorism in recent history was brought about
by certain ideologies that first spread underground among disgruntled
groups of people. The September 11 terrorist attacks ushered many
changes in politics and security as a new world order was put in place.
What followed were frequent terrorist and extremist activities
perpetuated by groups like al-Qaeda and the so-called Islamic State.
Their adherents staged terrorist attacks in many world cities while others
were commanded by their superiors to make individual and
uncoordinated attacks. This trend of violence caused policy changes, the
resurgence of racism, a surge of rightist movements, and an increase in
anti-establishments, to name a few.
• The trend of violence was caused by
the rise of extremist activities and
terrorist attack like the 9/11 attack in
2001.

• As a consequence, policy changes

like controlling the influx of
immigrants to Europe, racism, surged
of rightist movements and an increase
in anti-establishment happens.
 A cause brings about one or more consequences which may
be either positive or negative. Whatever the result of a cause,
the events that are noted in each result will help produce a
picture of a trend which is studied to be adopted in many life
applications. The relationship between cause and
consequence is salient to strategic thinking and analysis.
 Eliciting Prior
01. Knowledge
Directions: Analyze the statements
and identify if these statements pertain
to a Strategic Analysis or Intuitive
Thinking.
UNDERSTANDIN
G STRATEGIC
ANALYSIS AND
INTUITIVE
THINKING
 A network is a particular type of relation that links certain
sets of people, events, or objects.

 A local network refers to interconnected processes internal to

the individual person’s mind, mental faculty, or thoughts such
as strategic analysis and intuitive thinking that are ultimately
demonstrated in decision-making.
The actions of an individual influence other
people and their surroundings.
Aristotle described the human person as a
“rational animal”.
It was reiterated by the modern thinker,
Rene Descartes, in his famous “cogito ergo
sum” or “I think therefore I exist”.
TWO SYSTEMS IN MAKING
DECISIONS

• Strategic Analysis
• Intuitive Thinking
Strategic Analysis is the process of
examining, using one’s rationality or reason,
the organization’s surroundings and
resources, and how they relate with each
other to formulate a strategy to meet
objectives and improve performance.
 The most common
strategic analysis
model used in
decision-making
follows five steps.
1. IDENTIFY – defining the problem and the
factors or conditions involved in the situation.
2. ANALYZE – examining the variables that
will change state situations, including the
potential challenges and its causes.
3. GENERATE – Setting practical,
reasonable, and creative criteria and strategies
to solve the problem.
4. IMPLEMENT – Execution of the plan
5. ASSESS AND REFLECT ON THE
OUTCOME – Draw lessons that will guide
future decisions.
Intuitive Thinking is sensing or knowing
without using rational processes such as
reading facts, and instructions.
It is referred to as gut feeling, sixth sense,
inner sense, instinct, inner voice, spiritual
guide etc.
 Particular norms and value systems within
a community are considered when making
decisions.
PERFORMANCE TASK:

• Slideshow Presentation about the historical trends of

colonialism and neocolonialism in Southeast Asia.
• You should describe or demonstrate colonialism through
its characteristics, elements and consequences,
especially in the former colonies.
• You should also illustrate neocolonialism as it is
observed today. The graphics and images for the
slideshow presentation is recommended.