Read and

observe!!!
 What is a
HEADLINE?
FUNCTIONS
STRUCTURE OF HEADLINE
STRUCTURE OF HEADLINE
STRUCTURE OF HEADLINE
STRUCTURE OF HEADLINE
STRUCTURE OF HEADLINE
STRUCTURE OF HEADLINE
6 Steps to
Writing Headlines
Step 1
IDENTIY YOUR TOPIC
Step 2
DEVELOP YOUR ANGLE
Step 3
KNOW THE WHO AND WHAT OF YOUR STORY/CONTENT
One of the most important parts of your newspaper
headline is crafting it to appeal to your audience. If your
headline doesn’t make your target audience want to read
— so they can find out more — you’re doing it wrong.

You should ask yourself, “Who is this content for, and

what do they want to know?” and “Who is this content
about, and what is important to know about this topic?”

If you can answer these questions in your headline, it will

make it easy for your audience to invest their time into
reading your article.
Step 5
WRITE TONS O VERSIONS THEN, SELECT THE BEST

It is commonly recommended that you

write 5-10 or even more versions of
your headline before you choose the
perfect one. This may seem tedious,
but it will result in some great headline
ideas and speed up the process for
your next brainstorm.
Step 6
CUT OUT ALL UNNECESSARY WORDS FROM YOUR
HEADLINE
This one should be fairly self-
explanatory, but it is a vital part of
newspaper headlines. The goal of
journalism is often to pack as much
information as you can into as little
space as possible. For this reason,
your headline should contain only
the essentials.