Orange Digital Center has developed several digital programs in Tunisia over the past 11 years to promote development. In 2021, their goal was to raise public awareness of their mission and programs. They created an advertising campaign with films targeting youth, women, and children to inspire and explain how they support achieving goals through digital technology. The ads' message was "believe in yourself and we will support you." They trained over 24,000 youth and equipped schools and digital houses to help more groups succeed through technology.
Orange Digital Center has developed several digital programs in Tunisia over the past 11 years to promote development. In 2021, their goal was to raise public awareness of their mission and programs. They created an advertising campaign with films targeting youth, women, and children to inspire and explain how they support achieving goals through digital technology. The ads' message was "believe in yourself and we will support you." They trained over 24,000 youth and equipped schools and digital houses to help more groups succeed through technology.
Orange Digital Center has developed several digital programs in Tunisia over the past 11 years to promote development. In 2021, their goal was to raise public awareness of their mission and programs. They created an advertising campaign with films targeting youth, women, and children to inspire and explain how they support achieving goals through digital technology. The ads' message was "believe in yourself and we will support you." They trained over 24,000 youth and equipped schools and digital houses to help more groups succeed through technology.
Image que vous pouvez utiliser pour illustrer les 1ers plans textes textes After 11 years of presence in Tunisia, we were able to develop several programs with different targets, in order to utilize digitalization at the service of development. In 2021, the goal was to raise the public's awareness around our mission, our programs, explain our different entities and address different targets.
We wanted to inspire by explaining our mission to public with the message “Ammen brou7ek oua7na m3ak” meaning “believe in yourself we support you”
So, we developed an ATL campaign with a film targeting the youth,
Lien spot jeunes (ajouter les sous titres anglais cf slide 5) : https://we.tl/t-kB0qEXjUhh
another film targeting women,
Lien spot femmes (ajouter les sous titres anglais cf slide 6) : https://we.tl/t-p05JZz9sBs
and another one targeting children.
Lien spot enfants (ajouter les sous titres anglais cf slide 7) : https://we.tl/t-lregMzC9dZ Trad spot jeunes : Believe in yourself Believe that your project deserves to succeed Believe in yourself and spread your ideas Believe in your project and we support you We support you and accompany you in your ideas Believe in yourself like we believe in you At orange, we believe that digital technology supports progress That is why we developed Orange Digital Center In which we trained more than 24 000 young tunisians in digital technology Believe in yourself and we support you Trad spot écoliers : Believe in yourself Believe that education comes first Believe in your future and we will support you with technology so that you succeed Believe in yourself like we believe in you At orange, we believe that digital technology supports progess That is why we equipped more than 130 schools with our digital programs for more than 130 000 pupils Believe in yourself and we support you Trad spot femmes : Believe in yourself Believe that your craft is what will make your dreams come true Believe in yourself and believe that you will make it Believe in your craft and we will support you with our expertise to develop your project Believe in yourself like we believe in you At orange, we believe that digital technology supports progess This is why we equipped 22 « Digital Houses » throughout Tunisia and trained more than 1200 Tunisian women to digital technology Believe in yourself and we support you