QUIZ No.

Entrepreneurship
QUIZ NO. 2

Entrepreneurship
Which of the following is the process of dividing 1
the whole market into smaller
groups that the business wants to serve?

a. Market Segmentation
b. Market Division
c. Market Positioning
d. Market Analysis
What includes the strategies of the 2
company, the target market, value
proposition of the product or services to
increase the company sales.
a. Executive Summary
b. Market Plan
c. Financial Plan
d. Management Plan
What are business situations that must 3
be exploited due to their potential in
terms of profit and growth.

a. Strengths
b. Opportunities
c. Weaknesses
d. Threats
Which of the following elements belong to 4
the social force?
a. climate
b. physical resources
c. wildlife
d. literacy level
What refers to a specific group of consumers at 5
which a company aims its
products and services?
a. customers
b. consumers
c. target market
d. investors
Which of the following is characterized by the 6
income level of a region or area?

a. economic
b. technological
c. ecological
d. political
This synthesizes the whole plan and though 7
found at the beginning, this is
done last.

a. Executive Summary
b. Market Plan
c. Financial Plan
d. Management Plan
This part includes all the basic information of 8
your business. This also describes the
workflow of your business from the highest
position up to the lowest.
a. Executive Summary
b. Market Plan
c. Financial Plan
d. Management Plan
 9
Poorly researched business poses
lower risk.

a. TRUE
b. FALSE
Executive summary is found at the beginning 10
of the plan but is done last.

a. TRUE
b. FALSE
Which of the following statements is 11
INCORRECT?
a. Strengths and weaknesses are internal
factors.
b. Income level affects buying behavior
c. The use of technology in a business venture is
inevitable nowadays.
d. Business plan is divided into 4 parts.
These are estimates of your future profits 12
and expenses.

a. Budgets
b. Financial Projections
c. Break – even analysis
d. Executive Summary
This includes the amount needed 13
for business operations
as well as sources of such funds
a. Budgets
b. Financial Projections
c. Break – even analysis
d. Start – up cost requirements
These are expenses that you will be 14
needing during the course of creating a
new business.
a. Budgets
b. Financial Projections
c. Break – even analysis
d. Start – up cost requirements
 Which of the following may be 15
considered a THREAT to a business
venture?
a. Increasing number of competitors
b. Improvement of transportation facilities
c. Having a well – known brand
d. Financial aids offered by the
government
 Which of the following may be 16
considered an OPPORTUNITY to a
business venture?
a. Increasing number of competitors
b. Reasonable pricing
c. Increasing demand for a product
d. Disruptions in the supply chain
 Which of the following may be 17
considered a WEAKNESS of a business
venture?
a. Has a positive reputation
b. Poor customer service
c. Stricter government regulations
d. Increasing demand for a product
 Which of the following may be 18
considered a STRENGTH of a business
venture?
a. Has a positive reputation
b. Poor customer service
c. Stricter government regulations
d. Increasing demand for a product
Sales promotions are conducted at short 19
periods creating a sense of urgency on the
part of the customers.

a. Beneficial
b. Temporary
c. Better value
d. None of the above
Discounts offered by business during 20
holiday seasons is an example of
what type of promotion?

a. Beneficial
b. Temporary
c. Better value
d. None of the above