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Desain dan Model Bisnis

Revenue Stream
Nurhalimah

Program Studi
Manajemen Bisnis Pariwisata

L/O/G/O
Source

• https://www.strategyzer.com/business-model-canvas/revenue-strea
ms
• https://www.ocbcnisp.com/id/article/2021/07/01/revenue-stream
• https://www.thevectorimpact.com/create-revenue-streams/
• https://digitalleadership.com/blog/revenue-streams/
Fokus

• Definition
• Function of Revenue Stream
• Type of Revenue Stream
• Example of Revenue Stream
Definition

In the business world, the


definition of revenue stream is
sources that contribute to filling
the company's cash, either
directly through the process of
exchanging products/services
or indirectly (such as grants,
investments, and the like). In
Indonesian, revenue stream is
called “ALIRAN
PENDAPATAN".
Shows How
Businesses Make
Money

Attracting the Explaining The


Attention of Strategic Area for
Potential Investors Making Money

Function of
Revenue
Stream

Helping Ensuring Realistic


Entrepreneurs to Business Finance
Estimate Turnover Strategy
and Profit
EXAMPLE OF
Example of Revenue Stream
1. Asset Sale Revenue Stream
Customers pay for a good or service. Selling assets is a one-time transaction,
and therefore fairly limited. This is a simple form of creating revenue, though it’s
short-term, and depending on the market, can be difficult to predict.

2. Usage Fees Revenue Stream


Customers pay for access to a service. Usage fees leverage existing
infrastructure to continue generating revenue. These fees can be valuable
income streams when the business model includes services that need to be
regularly repeated. Hotels operate through this revenue model, as do package
delivery companies and coworking space companies.

3 Renting, Leasing & Lending Revenue Stream


Customers pay for the temporary right to use an asset for a fixed time period.
Renting, leasing and lending assets lets companies generate revenue while the
customer incurs only limited charges. This revenue stream is similar to the
previous example of usage fees, but rather than service revenue, renting and
lending assets use material to generate income. This type of recurring
revenue is the basis for car rental companies.
Example of Revenue Stream (2)
4. Subscription Fees Revenue Stream
Customers incur a subscription fee for ongoing access to a service. This is a recurring
revenue stream, though you need to constantly refresh what you’re offering through your
subscription. In this revenue model, customers want persistent access to
a service they value. Examples here include gym memberships and streaming services
that are becoming more and more popular within the media industry.

5. Brokerage Fees Revenue Stream


Consumers invest in the work of a mediator. A brokerage fee acknowledges the value of
the access or expertise someone provides. Brokers serve as a go-between in many
revenue models, working on behalf of a customer and taking a percentage of the
transaction as their fee. These revenue streams for the basis for business for real estate
agents and credit card merchants. Service providers who charge commissions are
usually following this business model.

6. Advertising Fees Revenue Stream


Clients pay for marketing products and services. Marketing agencies create
advertisements and messaging that is broadcast through media and other channels that
reach potential customers. Most of us are familiar with advertising. We are exposed to
marketing messages across television, radio, the Internet, and even people’s clothing
(and maybe our own!)
Thank You
Creating better tourismpreneur

L/O/G/O

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