Social Mobilization for Community

Development
Module 5
SOCMOB

• Mobilization
• Social Mobilization
• Elements of Social Mobilization
SOCMOB

Complete mobilization= Community

Development
What comes first mobilization
or community needs
assessment?
MOBILIZATION

“…the act of making ready of calling

for active involvement or
participation.”
SOCMOB

“… a process for engaging people in

action and redirecting existing or
creating new human and material
resources for the achievement of a
society’s or community’s goals
(Gonzales, 1997).”
RATIONALE OF SOCMOB

Community

both human and material resources

not properly tapped=slow progress
SOCMOB

1. to generate collective action on

identified community problems
2. to bring to the fore new ideas,
attitudes and technologies
SOCMOB

3. to generate commitment on
providing resources
4. to speed up the delivery of resources
and services
SOCMOB

5. to hasten the pace of change and

development
6. to enhance people’s awareness of the
need to pursue particular development
program
SOCMOB

7. to fully utilize existing resources

lying dormant in the community
8. to strengthen community
participation for sustained commitment
to development
SOCMOB

9. to empower the people for action

and political will
10. to facilitate the development of
self-reliance among the community
people
SOCMOB

1. Advocacy
• people who are development-oriented
• presentation of ideas/suggestions
SOCMOB

2. Community Organizing
• community people functions as a group
• effective leader should guide and
inspire people to work towards
improvement
SOCMOB

3.Active/Coordinated Participation
• active in working
• efforts need not overlap
SOCMOB

4. Empowerment
• makes people active in obstacles
• inclined to rely on themselves
SOCMOB

5. Information, Education and

Communication
• cooperation=well informed
• Provide people with a set of accurate and
reliable information on programs and
services
SOCMOB

6. Capacity Building
• give opportunities to acquire and
develop skills
• leader has to ascertain areas where
people need more training
SOCMOB

7. Linkaging/Networking
• moving into action from other
providers
• ensure a successful program
• inter-agency coordination
SOCMOB

8. Program Sustainability
• ultimate goal of the community

development of self-reliance among

community residents
SOCMOB

• maintain the program

• monitor the status of progress
• gives/solicits feedbacks