Management

Telecommunication
System
 MANAGEMENT
• Management is the attainment of organizational
goals in an effective and efficient manner through
planning, organizing, staffing, directing and
controlling organizational resources
• Organizational resources include men(human
beings), money, machines and materials
 Definitions
• Louis E Boone & David L Kurtz: the use of people
and other resources to accomplish objectives
• Mary Parker Follet: the act of getting things done
through people
• Frederick Taylor: defines Management as the art
of knowing what you want to do in the best and
cheapest way
 Characteristics
• Management is a distinct process
• Management is an organized activity
• Management aims at the accomplishment of
predetermined objectives
• Management is both a science and an art
• Management is a group activity
• Management principles are universal in nature
• Management integrates human and other resources
FUNCTIONS OF MANAGEMENT
• PLANNING
• ORGANIZING
• STAFFING
• DIRECTING
• CONTROLLING
 Management Functions

Planning:
Process of determining the organization’s
objectives and deciding how to accomplish
them
 Management Functions

Planning

Objectives – results desired by organization

Mission – organization’s purpose and

philosophy
 Management Functions

Objectives

Common & Elaborate Organizational Objectives --

•Profit, competitive advantage, efficiency, growth
•Service, ethics, community responsibility
 Management Functions

Plans

Strategic Plans
Tactical Plans
Operational
Plans
 Management Functions

Strategic Plans

Executive level managers

• Establish the long-range objectives & overall strategy
to fulfill firm’s mission
• 2-10 years forward-looking
• Sustainability
• diversification, divestiture , mergers & acquisitions
 Management Functions

Tactical Plans

Short-range – strategy implementation

• 1 year or less
• Environmental change
• Periodically reviewed & updated
 Management Functions

Operational Plans

Very short-term – actionable, specific

•Individuals, work groups, departments
•1 month, 1 week, 1 day
•Achieve tactical plans
 Management Functions

Crisis Management
Contingency Planning

Focus on potential disasters

•Product tampering
•Oil spills
•Fire, earthquake, terrorist attack
•Unethical/illegal employee activity
 Management Functions

Organizing –
Structuring of resources & activities to accomplish
objectives efficiently & effectively
Management Functions

Organizing

Importance –
• Creates synergy
• Establishes lines of authority
• Improves communication
• Improves competitiveness

15
 Management Functions

Staffing –
Hiring people to carry out the work of the
organization
Management Functions

Staffing

Importance –
• Recruiting
• Determine skills
• Motivate & train
• Compensation levels

17
 Management Functions

Downsizing –
Elimination of significant numbers of employees
(rightsizing, trimming the fat)
 Management Functions

Directing –
Motivating and leading employees to achieve
organizational objectives
 Management Functions

Motivation
•Incentives (raise, promotion)
•Employee involvement (cost reduction, customer service, new products)
•Recognition and appreciation
 Management Functions

Controlling –
Process of evaluating and correcting
activities to keep organization on course
Management Functions

Controlling

Five Activities:
• Measuring performance
• Comparing performance against standards
• Identifying deviations from standards
• Investigating causes of deviations
• Taking corrective action
 Management Functions

Levels of Management –
• Top management
• Middle management
• First-line/supervisory management
 Management Functions

Top Management

•President
•Chief Executive Officer (CEO)
•Chief financial officer (CFO)
•Chief operations officer (COO)
Applications of Telecommunications
Business
Telecommunications • Centralized
• ITU • Distributed
Telecommunications
• Regional • Client/server
Regulation Telecommunications •
• National Interorganizational
Architectures • Global

Electronic commu- Electronic meeting Business process

nications system systems systems

• Electronic mail • Desktop Video • Online transaction

• Voice mail conferencing processing
• Bulletin Board systems • Decision room • Inquiry/Response
• Videotex conferencing • EDI / XML
• Fascimile • Computer • Electronic Funds Transfer
• Public Information Service conferencing • Activity monitoring
• Teleconferencing • Process control
• Telecommuting

Modified O’Brien
 Trends
Industry trends
Towards a greater number of competitive vendors, carriers, alliances
and telecommunications network services

Technology trends
Towards open and interconnected local and global digital networks for voice,
data and video, using high-speed fiber-optics and satellites

Application Trends

Towards a pervasive use of the internet and enterprise and interorganizational

intranets, to support collaborative computing, online business operations and
strategic advantage in local and global markets

O’Brien
 Trend Connectivity MC in Indonesia
TOTAL ACTIVE MOBILE
POPULATION INTERNET USERS CONNECTIONS

256.2 132.7 371.4

Million Million Million

SMARTPHONE ACTIVE MOBILE AVERAGE DAILY USAGE

USERS INTERNET USERS OF MOBILE INTERNET

95.87 123.3 ~4
Million Million Hours
Source: APJII (2016), We Are Social (2017)
 Why Digital Business?

Global disruption Business transformation Skills demand

The Digital Economy is Accelerating pace of Demand for employees

growing rapidly. disruption in organisations. who are aligned with the
digital economy.
200 million digitally Automation, AI, Big Data
connected consumers – up and IoT trends are Innovation is a priority for
50% since 2016.^ changing the face of work. many businesses.

Is 5% of global GDP.
 The Drivers of change

Society
Market

Technology
Chapter 1 29
 MANAGEMENT OF TELECOMMUNICATIONS SYSTEM
ACCESS NETWORK TRANSPORT NETWORK CORE NETWORK EMERGING
TECHNOLOGIES
MOBILE BROADBAND
INTRODUCTION TO MANAGEMENT OF

TELECOMMUNICATION INDUSTRY
SYSTEM MANAGEMENT
TELECOMMUNICATION SYSTEM

TRASNFORMASI BISNIS DIGITAL

STRATEGIC MANAGEMENT IN
SATELLITE
FIXED BROADBAND COMMUNICATION SYSTEM
MANAGEMENT CORE NETWORK & IP 5G
SYSTEM MANAGEMENT
MULTIMEDIA
VSAT SYSTEM SUBSYSTEM *)
SUBMARINE INTERNET OF THINGS
MANAGEMENT COMMUNICATION SYSTEM
MANAGEMENT OSS & BILLING SYSTEM
BROADBAND MANAGEMENT *) DIGITAL SERVICE *)
TRUNKING & PPDR *)
FIBER BACKBONE SYSTEM
A2G / INFLIGHT MANAGEMENT
CONNECTIVITY *)

QUALITY OF SERVICE & QUALITY OF EXPERIENCE *)

ICT POLICY & REGULATORY OUTLOOK TELCO REGULATION IN DIGITAL ERA
 References
• Charlie Cook, “Management Fundamental, Chapter -1”, The
University of West Alabama, 2006.
• Stephen P Robin & David A Decenzo, “Fundamental of
Management, Part One – Introduction”, Prentice Hall, 2004.