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Report SEO Berocca 9 - 2021
Report SEO Berocca 9 - 2021
REPORT
SEPTEMBER, 2021
Optimizing onpage
Website Performance (SEO) • Core Web Vital: FCP, FID, LCP, CLS,... are improving over
Source: Google Analytics
time time (Global IT control).
• Mobile Accessibility Score: reached target 82% (>70%).
• Pagespeed : reached target < 1s on 4G, < 3s on 3G.
• Website SEO Score reached target 97% (>80%).
Website scores
Source: Google Lighthouse, updated 29/09/2021
Optimizing offpage
• Building backlinks strategy is based on the channels linking to Berocca VietNam.
• Focusing on sites which are relevant to our products, categories on site.
• Building brand channels including Fanpage and PR to attract users as much as possible.
Link Building Strategies
• Focusing on sites which are relevant to our products, categories on site.
• Building brand channels including Social channels and PR to attract more users.
KPI Ranking Keywords
*NOTE: Below Target On Target
Brand Keywords:
• There are 1 keywords
reached KPIs.
Top 20-100:
• Ranking of these keywords
has been well improving.
these keywords.
Report Ranking Keyword
Updated 29/09/2021
Branded
Keyword
Landscape
Published Contents
• Lack of concentration • 5 ways to replenish energy
and tips to improve effectively
concentration • Do you know 5 steps to get • ways to supply vitamins
• Berocca Performance healthy diet for adults
Mango: The energy for
vitality
MAY - SEPTEMBER
Published Articles Performance
*NOTE: Reasons why the number of pageviews is not high as our To optimize the performance of articles in the future:
expectation: • Increasing anchor text and backlinks when uploading
• These articles have been lately published at the end of new articles.
August. • Optimizing content based on users's search.
• Attaching them in the featured articles to attract more
pageviews.
SEPTEMBER - DECEMBER
09/2021
Thank you
SEO CARNIVAL TEAM