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Trademark Issues in Internet
Trademark Issues in Internet
IN INTERENT
The issue of trademark infringement ever arising; this is no
longer the case with the use of trademarks in cyberspace. For
example, a toy brand “super toys” is registered in India and
another toy company by the same name is registered in the
united states of America (U.S.A.).
Until they are operating separately in their own geographical
locations, the question of trademark infringement does not arise.
However, taking this assumption further, both the brands decided
to take their business online.
The Indian brand opted for www.Supertoys.Com the US
company zeroed in on www.Super-toys.Com as their domain
names.
Now, since both the domain names are accessible in India and
U.S.A., There is all likelihood of confusion among prospective
online customers regarding the identity of the brand.
TRADEMARK INFRINGEMENT
Internet is, essentially, a network of networks of computer
systems across the globe, where each computer system has a
separate and unique numeric address (called the Internet
Protocol or IP Address). This IP Address is represented by a
string of digits separated by periods. A domain name has a
length limit of 255 characters with up to 63 characters for each
string.
Forinstance - 209.85.231.104 is the IP Address of
google.com
Here, ‘209’ is the network, ‘85’ and ‘231’ are sub-
networks, and ‘104’ is the computer itself.
The domain name will generally commence with the letters
“www” which indicates that the domain name is part of the
Web.
DOMAIN NAME
Domain name: www.microsoft.com
Sub-Domain: microsoft
gTLD: .com
A domain name is divided into Top Level Domain
(TLD) and Second Level Domain (SLD).
The TLD is further divided into Generic (gTLD) and
Geographic (also called country code represented
as CcTLD). The nature of generic domain name is
international, for example – .edu for educational
institutions, .com for commercial use etc.
Illustration:
In 1999, the Internet Corporation for Assigned
Names and Numbers (ICANN), a non profit,
private sector corporation based in Marina del Rey,
California, USA, assumed management of the DNS
from NSI. (Network solution Inc)
The main functions of ICANN are:
(a) setting the rules for giving the numbered IP
addresses / protocol parameters;
(b) adding new suffixes to the directory; and
(c) setting rules for arbitrating disputes over
domain ownership.