CONTENT

MANAGEMENT
SYSTEM
WHAT IS CONTENT MANAGEMENT SYTEM?

• Content Management (CM) is the process for collection, delivery,

retrieval, governance and overall management of information in any
format. The term is typically used in reference to administration of the
digital content lifecycle, from creation to permanent storage or
deletion. The content may be involve in images, video , audio and
multimedia as well as text.
• A digital application for managing content and letting multiple users
create, format, edit and publish content, usually on the internet.
TWO COMPONENT OF
CONTENT MANAGEMENT SYSTEM
• CONTENT MANAGEMENT • CONTENT DELIVERY
APPLICATION (CMA) APPLICATION (CDA)
A graphical user interface that Provides the back-end services that
enables the users to design,
support management and delivery
create, modify ad remove
without the HTML knowledge.
of the content once a users creates it
in the CMA.
 TYPES OF CONTENT MANAGEMENT SYSTEM

When choosing a content management system for your business, it helps to

understand the difference between the various types, their feature and
functions, and pricing models.
Types and examples of content management
CMS software:
OPEN SOURCE
PROPRIETARY
 OPEN SOURCE CMS

You can download open source at no

Examples of Open Source CMS
initial cost. There are no license or
upgrade fees, or contracts . However, WordPress
with open source CMS you may have to pay Joomla
for:
Drupal
• Technical help during installation and set up
• customization to extend the software beyond the Magento
core offering PrestaShop
• Compatible templates
• Staff training
• Support, including regularly updating the software
PROPRIETARY CMS

Proprietary or commercial CMS

software is built and managed by a
single company. Using CMS generally
involves:
• buying a license fee to use a software
• Paying monthly
Examples of Propriety CMS
Kentico
Microsoft SharePoint
IBM Enterprise Content Managemen
SOFTWARE AS A SERVICE(SAAS ) CMS

SaaS CMS solutions commonly include

web content management software, web 2 Types of Cloud
hosting, and technical support with a
single supplier. These are the virtual CMS
solutions hosted in the cloud and based
on a subscription model, usually on a per
user or per site basis. The pricing Fully Cloud CMS
usually includes:
• Amount of data transfer
Partial Cloud CMS
• Storage for you content and data
• Ongoing support
COMMON CATEGORIES OF CMS

Component Content Management System (CCMS)

Differs from a standard CMS in that is organizes content at a granular level. Instead
of managing content page by page, it takes words, phrases, paragraph, or photos and
stores then in a certain repository.
Benefits of a CCMs
Reusable
Traceability
Single Sourcing
Enhanced team collaboration
COMMON CATEGORIES OF CMS

Document Management System (DMS)

Paper is more extinct. Tracking business files on paper is a thing of the past.
DMS offers a paperless solution to manages store, and tack document in a
cloud. It provides an automated solution for uploading, processing, and sharing
business documents without the hassles of printing, copying or scanning.
Benefits of a DMS
Eco Friendly
Security
Mobile Advantage
COMMON CATEGORIES OF CMS

Enterprise Content Management System (ECMS)

It collect, organizes, and deliver an organization’s documentation,

ensuring critical information is delivered to the correct audience
(employees, costumer, business stakeholders, etc.)
Benefits of ECM
Flexible
Increase Efficiency
Reduce Storage Costs
COMMON CATEGORIES OF CMS

Web Content Management System (WCMS)

Contain tools to create, control and publish your online content, without having to understand
the code behind it. It lets users manage digital components of a websites without the prior
knowledge markup language or web programming. WCMS provides collaboration, authoring,
and administration tool to help manage digital content.
Benefits of (WCMS)
Personalization
Automation
Scallabale
COMMON CATEGORIES OF CMS

Digital Asset Management System (DAMS)

Users can store, organize, and share digital content with ease. A DAM offers a simple,
centralize library where clients and employees, or contractors can access digital content.
These assets includes audio, creative files, video, documents and presentations. A DAM
is cloud based, so users can access content from anywhere.
Benefits of DAMS

Centralized Repository
Effective Brand Management
Digital Publishing
ADVANTAGES OF CONTENT
MANAGEMENT SYSTEM

• User-friendliness
• Quick development
• Ease of maintenance , including updates
• Cost efficiency, especially with out-the-box solutions,
open source or freeware
• CEO-friendly features
• Developer and community support
DIS-ADVANTAGE OF CONTENT
MANAGEMENT SYSTEM
• There may be a hidden cost (e.g with implementation, customization, support
or training)
• You may need significant server resources for a certain types of CMS
• You may need to apply regular upgrades and patches to ensure your software
is secure
• Expensive to customize
• Tricky export data
WHAT TO LOOK FOR CMS

• A powerful content editor

• Core functionality
• Access to third party themes, plugins, and integrations
• CMS marketing features or integrations
• Ecommerce capabilities
• Flexibility with your design
NO WEB PROGRAMMING
EXPERIENCE?
• CMS like WordPress, were built for users with little to no programming
experience. Once your websites is fully developed by a web design
professional, managing the actual content on your website is simple and
easy to learn.
Your web content, like image and text, can easily be inserted and uploaded
onto specific pages and styled in a content editor that is similar to Microsoft
Word.
EASY COLLABORATION AND ACCESS

• CMS allow multiple people to not only have access to your website but
also allow easily collaborate on different projects. Using individual
accounts, multiple people can add, edit, or update content on the site right
from their own computers or device.
CMS, is very convenient for people on the go. You can log in on the back
end of your website from anywhere. All you need is computer, tablet, or
mobile device and internet connection.
 ADVANCED SEO TOOLS AND PLUGINS

• CMS offer a number of plugins and tools that could help your site yrank better in
major search engines. This doesn’t mean you should get rid of your online
marketing team, but these tools can help implement basic SEO strategy in an
attempt to increase online traffic to your site.
Basically, CMS especially word press are the only website options that allow you to
easily optimize your website for search engine s using user-friendly plugins and tools
right within the editing interfaceitself.
SECURITY
• In today’s world the last thing anybody wants is for their websites to be
hacked, specially e-commerce websites owner. Websites can be especially
vulnerable and often targeted by hackers, to steal personal information.
COST EFFECTIVE AND AFFORDABLE
• Website maintenance can be a major expense if you have static website.
Calling a web designer or developer to make frequent changes can add up.
Not only is a cost a factor, but you will most likely have to wait a few days
to see the updates live on your site.
Investing in CMS can save you both time and money. With a CMS in place,
you no longer have to rely on a web developer to make common site changes.
You can exactly make these changes yourself exsctly when you need them
done.
CMS MAKE MANAGING WEBSITE EASY

• Using a CMS as your website a platforms offers a variety of

benefits that are all game changers. CMS store all your web
content in one place, support effortless collaboration, assist in
creating dynamic web pages. It allows for quick and easy update
to be made, and offer handy plugins and tools to make your
site as effective and secure as possible, while also saving you
both time and money.
THANK YOU…..