ADVERT

A Digital
Marketing
 01 ABOUT US
Who are we and what are we doing here?
 Abstract
Our artworks are
meant to arouse the
Innovation curiosity of the
consumers making
Adverta comes with
them to want to try the
an innovative way of
promoted product
Art advertising:
advertising through
We make graphical digital art
advertising posters or
just trademarks,
uniquely designed for
the client’s product
“Art is not what one sees, but what one can
make others see.”

—Edgar Degas
 Guiding Principles

MISSION
Our mission is one plain VISION
and simple: to promote art We believe our rapidly
through art evolving society is
gradually losing its artistic
spark and we wish to make
it our duty to rekindle it
 OUR TEAM

Denisa Cristina Petronela Dragos

MANAGER/ CONSULTANT/ WEB GRAPHIC

MARKETING SOCIAL MEDIA DEVELOPER/ DESIGNER/
EXPERT EXPERT SW EXPERT EDITOR
 Market
Analysis

What’s already out there and how

we aim to win? 02
 CLIENT PERSONA
CATEGORY
SMALL BUSINESS OWNERS
& INDIVIDUAL ARTISTS
MARKETING BUDGET
LOW TO MEDIUM
DOMAIN
ART, CRAFTS & LITERATURE

LOCATION
ROMANIA
ANALYZING THE NEEDS
ANALYZING THE NEEDS
ANALYZING THE NEEDS
 POTENTIAL CLIENTS INFOGRAPHICS
TRIMAR CERAMICS MARKET
PRESENCE
Visibility 20% 20%
Ceramics based natural Low
artworks manufacturer Attends fairs and expos,
maintains Facebook and
Instagram presence
45%
MICA CERA
Medium
Visibility 45%
Handmade table plates, Personal website with direct
bowls, mugs and other ordering system, Facebook
ceramic objects manufacturer presence
03 CONTENT
PLAN
What’s our way of working and thinking?
 BEER COMMERCIAL DESIGN EXAMPLE

Stella Artois: slick – elegant – warm – approachable Neumarkt: blunt – irreverent – outdated – narrow
 STRATEGY
STEP 1 STEP 3

Assess current Build marketing

state of the content
client

Analyze brand Share content

inclination or through available
initiate rebranding channels

STEP 2 STEP 4
 04 BUDGET
What we’ve got and what we need?
FINANCIAL STATISTICS
FINANCIAL STATISTICS
 Financial Overview

20,000€ CAPITAL

MONTHLY
2,000€ EXPENSES*

3,000€ MONTHLY GAINS*

*Estimated in the first 6 months

30,000€
INVESTMENT FOR 20% COMPANY SHARE
 05 NEXT
STEPS
What are our big plans for the future?
EXPANSION
Migration from remote-only
client interaction, to permanent
offices with adequate conference
rooms

Event hosting for commercial

prosperity and raising awareness

Talent acquisition and company

resource
growth
KPI PROJECTION
 Thank You

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