Scribd Logo
Upload

Welcome to Scribd!

  • Bhim App - Drishti Firmal 23BC281

    Uploaded by

    Zeezedz
    6 views6 pages
    BHIM is a mobile app developed by the National Payments Corporation of India to enable immediate money transfers between bank accounts using UPI. It allows users to send and receive money from UPI and non-UPI bank accounts, check balances and transaction history. BHIM's key strengths are that it offers no-fee transactions, is user friendly and fast, and directly links to the user's bank account. However, it only supports money transfers and adding of a single bank account. The app could be improved by adding additional bank support, enabling bill payments, and increasing promotions.

    Original Description:

    Bhim app

    Original Title

    Bhim app - Drishti Firmal 23BC281

    Copyright

    © © All Rights Reserved

    Available Formats

    PPTX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    BHIM is a mobile app developed by the National Payments Corporation of India to enable immediate money transfers between bank accounts using UPI. It allows users to send and receive money from UPI and non-UPI bank accounts, check balances and transaction history. BHIM's key strengths are that it offers no-fee transactions, is user friendly and fast, and directly links to the user's bank account. However, it only supports money transfers and adding of a single bank account. The app could be improved by adding additional bank support, enabling bill payments, and increasing promotions.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    6 views6 pages

    Bhim App - Drishti Firmal 23BC281

    Uploaded by

    Zeezedz
    BHIM is a mobile app developed by the National Payments Corporation of India to enable immediate money transfers between bank accounts using UPI. It allows users to send and receive money from UPI and non-UPI bank accounts, check balances and transaction history. BHIM's key strengths are that it offers no-fee transactions, is user friendly and fast, and directly links to the user's bank account. However, it only supports money transfers and adding of a single bank account. The app could be improved by adding additional bank support, enabling bill payments, and increasing promotions.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    of 6

    BHIM APP

    Drishti Firmal
    23BC281
    Batch – B3
    Introduction
    BHIM stands for Bharat Interface for money.
    It is a mobile app developed by National Corporation of
    India(NCPI) based on the Unified Payment Interface (UPI).
    It was launched by Narendra Modi on 30th December 2016.
    It is developed by 28 years old Nikhil Kumar.
    Current BHIM app downloads as of December 2022 =
    204.34 million
    Features
    Immediate money transfer.
    Allows to send/ receive money to UPI payment
    address, non UPI based accounts.
    Allows to check balance transactions history & change pin.
    Can be accessed on all platforms.
    Currently supports 13 languages.
    Only money transfer between accounts is done.
    Transactions are done without debit card, OTP
    SWOT Analysis
    Strengths Weaknesses
    •No transaction charges. • Only money transfer can be done.
    • user friendly application. • Single bank account can be added.
    • Very less time required for • Doesn’t involve recharges and other
    transaction. payments.
    • Directly links to user bank account. •Unattractive user interface.

    Opportunities Threats
    •Cash back and referral Facilities provided
    • Add additional banks.
    by competitors.
    • Tie up with organizations for payment
    • Facilities of bill payments, utility bills are
    or mobile utility bills etc.
    provided by competitors.
    •Promotions through various media.
    Recommendations
    • Providing advertisement space.
    • Tie up with various organizations.
    • Auto instructions facility for life insurance premium or loan
    installments.
    • Increase in the number of gateways.
    • Promotion through “Jan hit mai jari” & “digital India” campaign.
    Thank you

    You might also like