TESLA

CIA-I
MANAGEMENT &
BEHAVIORAL PROCESS
 INTRODUCTION
TESLA WAS FOUNDED IN 2003 BY ELON
MUSK,MARTIN EBERHARD AND MARC
TARPENNING.
THE FACTORY WAS SETUP IN SILICON
VALLEY,TEXAS US.
TESLA IS AN MOST VALUABLE,AUTOMOTIVE AND
CLEAN ENERGY MANUFACTURER OF ELECTRIC
THEY HAVE THE 18% OF THE MARKET SHARE IN
E-VEHICLES.

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 MISSION &
VISION

TO ACCELERATE THE
WORLD’S TRANSITION TO
SUSTAINABLE ENERGY

“CREATE THE MOST

COMPELLING CAR
COMPANY OF THE 21st
CENTURY BY DRIVING THE
WORLD’S TRANSITION TO
ELECTRIC VEHICLES.”
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STRATEGIES
THEY PROVIDE THE
CHARGING STATION
THEY HAVE REDUCED THE
SALES PRICE BY REMOVING
THE DEALERSHIP
TESLA DID NOT PATENT ANY
OF ITS CARS AND ANYONE
CAN USE IN THEIR
TECHNOLOGY.

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PRINCIPLE OF MANAGEMENT
1.DISCIPLINE –
TO RUN THE ORGANISATION SMOOTHLY.
2.UNITY OF COMMAND –
EMPLOYEES TO GET ORDER FROM ONE AND
REPORT TO THE SAME PERSON.

3. UNITY OF DIRECTION –
THE ACTIVITES MUST DESCRIBE THE PLAN OF
ACTION
4.REMUNERATION –
LIKE PROVIDING
COMPLIMENT,RESPONSIBILITY ,CREDITS,BONUS AND
COMPEENSATION.
5.EQUITY –
THE MUST BE TREATED EQUALY WITHOUT ANY
princIPLE OF MANAGEMENT

6.INITIATIVE –
ENCOURAGING THE EMPLOYEES TO
INVOLVE
EXPRESSING THE NEW IDEAS.
7.ESPRIT DE CORPSE –
CREATE AN MUTUAL TRUST AND
UNDERSTANDING.

8.SCALAR CHAIN –
ACCORDING TO THE HIERARCHY OF
OFFICIAL.
9.DIVISION OF WORK –
IT IS BASED ON THE DIFFERENT AREAS AND
SKILLS.
10.AUTHORITY & RESPONSIBLITY –
MANAGEMENT HAS AN AUTHORITY TO GIVE
T H E O R IE S O F M A N A G E M E N T

1. Classical Management Theory :

prioritizes profit and assumes that personal gain
motivates employees. It aims to streamline operations
and increase productivity.

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2. Behavioral Management Theory
Feelings have a practical impact on operations. Team
spirit, public recognition, and personal pride
encourage employees to perform better.

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3. MODERN MANAGEMENT THEORY
It uses scientific techniques for providing quantitative
base for managerial decisions.

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CHALLENGES POSED BY
GLOBILISATION
Tesla is headquartered in Palo Alto, California,
and has 12 offices across nine different
countries: Germany, Netherlands, Australia,

China, Hong Kong, Japan, Republic of Korea,

and Taiwan (Craft, 2021).
1.TAXES ACROSS THE BORDERS.
2.Due to increase in the competition of e-
vehicles.
 CHALLENGES FACED IN
DIVERSITY
•Tesla has 99,290 employees.
•45 % of Tesla employees are women, while 55 %
are men.
•The most common ethnicity at Tesla is White.
•24% of Tesla employees are Hispanic or Latino.
•11% of Tesla employees are Asian
•22% of technical roles are held by women
CHALLENGES IN ETHICS

Tesla has been at the forefront of electric vehicle

(EV) technology, promoting sustainability and
environmental ethics. The company's mission is
to accelerate the world's transition to sustainable
energy. However, there have been ethical

concerns related to its labor practices and

workplace safety. In the past, there were reports
of workplace injuries and concerns about worker
conditions at Tesla factories. Additionally, there
have been ethical questions related to Tesla's
Autopilot and Full Self-Driving (FSD) features.
Some critics have raised safety and ethical
concerns regarding the rollout and marketing of
these autonomous driving technologies.
 ADVANTAGE
IT IS THE SAFEST CAR IN THE WORLD
WHICH HAS AWARDED WITH 5 STAR
RATING IN (NHTSA).
IT IS AN SELF DRIVING CAR
WITH AUTO-PILOT MODE.
REDUCED THE CARBON DI OXIDE
(CO2) BY 4000000 TONS.
WITH A GOOD
DESIGN,CAPACITY,SUPER CHARGING
AND RELIABILITY.
DISADVANTAGE
IT HAS TO MAINTAIN A FUEL
STATION.
PRICE OF LITHIUM BATTERY IS
HIGH.
THEY HAVE LESS RETAIL SHOP.

LAW PREVENTINGN THE SALES

LIKE EXPORT TAXES AND ETC..
PRODUCT
THEY PRODUCED DIFFERENT MODEL
OF CARS LIKE:
1.TESLA ROADSTER –WITH A TOP
SPEED OF 200 MPH.
2.TESLA MODEL S – IT IS LUXURY
ELECTRIC SEDAN.

3.TESLA MODEL 3 – WITH A TOP SPEED

OF 231 MPH.
4.TESLA MODEL X – LUXURY CAR
WITH A LIFTBACK.
5.TESLA MODEL Y – IT IS A BEST
SELLING ELECTRIC SUV.
6.TESLA ROADSTER(2 GEN) – THE E-
VEHCLE WITH GOOD BATTERY.
UPCOMING PLANS
THE SUPPORT FROM GOVERNMENT AND
PUBLIC IS RAISING.

THEY PLANNED TO ENTER INDUSTRIAL

RENEWABLE ENERGY WITH THE
CONSTRUCTION OF THE ‘GIGAFACTORY’.

THEY ARE PLANNING TO ENTER THE

INDIAN MARKET DUE TO INCREASE IN
OIL PRICE CONSTANTLY AND PEOPLE ARE
BECOMING MORE CONCERNED
NOWADAYS.
THANK YOU

BY:
1.HARINATH - 23111518
2.ARJUN - 23111508
3.RASSWANTH - 23111531
4.ARUNA - 23111509
5.SHERVIN - 23111559
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QUESTIONS ? 18