GLOBALIZATION &

CSR(Corporate Social
Responsibility)
S U B M I T T E D B Y,
T. P R AV E E N R A J
Globalization:
• Globalization is a term used to describe how trade and technology
have made the world into a more connected and interdependent
place.
• Globalization also captures in its scope the economic and social
changes that have come about as a result.
• It may be pictured as the threads of an immense spider web formed
over millennia, with the number and reach of these threads
increasing over time.
• People, money, material goods, ideas, and even disease and
devastation have traveled these silken strands, and have done so in
greater numbers and with greater speed than ever in the present age.
CSR (Corporate social responsibility)
• Implementing CSR programs not only helps improve various aspects
of society but also promotes a positive brand image for companies.
• It also helps raise morale in the workplace and can improve employee
engagement and retention.
• Companies that adopt CSR programs often find that they can give back
to society while growing their business.
• It’s important to note that CSR is not a one-time effort, but rather an
ongoing commitment that requires continuous monitoring, evaluation,
and improvement.
• Companies that are committed to CSR will strive to make a positive
impact on society and the environment while also creating value for
their shareholders.
Corporate Social Responsibility
important in a Globalized Society:
• Social alike to make a positive responsibility works as a
platform for companies and consumers e impact on local and
global communities.
• Businesses that implement a social responsibility initiative
that's in line with their values have the opportunity to
increase customer retention and loyalty.
The role of CSR in the global
economy:
• By attracting investment, improving the business
environment, reducing business risks, and creating a more
sustainable economy, CSR can help to promote economic
growth and development.
• As such, it is important for companies to consider their
social and environmental impact and engage in responsible
business practices.
Why is globalization important for
companies?
• Globalization allows companies to find lower-cost ways to
produce their products.
• It also increases global competition, which drives prices
down and creates a larger variety of choices for consumers.
Why does social responsibility matters ?
• Social responsibility affects people on so many different
levels. It's important for stockholders, to know that the
executives are running the company in an honest and ethical
way.
• Also, from a consumer point of view, consumers want to
know that companies really care about them and providing
for their needs, not just making a profit.
• Further, it carries over to the public. Without this principle,
more corruption would find its way into the business realm.
• Companies should seek to promote social responsibility in
every way possible
POSITIVES OF GLOBALISATION
• As more money is poured in to developing countries, there is
a greater chance for the people in those countries to
economically succeed and increase their standard of living.
• Global competition encourages creativity and innovation and
keeps prices for commodities/services in check.
• Developing countries are able to reap the benefits of current
technology without undergoing many of the growing pains
associated with development of these technologies.
• Governments are able to better work together towards
common goals now that there is an advantage in cooperation,
an improved ability to interact and coordinate, and a global
awareness of issues.
NEGATIVES OF GLOBALISATION
• Outsourcing, while it provides jobs to a population in one country,
takes away those jobs from another country, leaving many without
opportunities.
• Although different cultures from around the world are able to interact,
they begin to meld, and the contours and individuality of each begin to
fade.
• There may be a greater chance of disease spreading world wide. as
well as invasive species that could prove devastating in non-native
ecosystems.
• There is little international regulation, an unfortunate fact that could
have dire consequences for the safety of people and the environment.
Examples:
• Nokia: Electronic products such as cell phones impact the environment
both during production and after their useful life when they are
discarded and turned into electronic waste. Nokia is listed in Green
pace's Guide to Greener Electronics that scores leading electronics
manufacturers according to their policies on sustainability, climate and
energy and how green their products are.
• Nestle: One of the largest food manufacturers in the world, in 2009
Nestle instituted "The Cocoa Plan" in an effort to encourage
sustainability, labor rights and fair trade in the cocoa industry. The
Cocoa Plan is Nestlé's way of helping to tackle key issues facing cocoa
farmers, their families and communities in order to create a better
future for cocoa farming.
Conclusion
• It is accepted that globalization is an unavoidable process
and will progress forever.
• All business desire to compete successfully in international
environment, should obey to legal and ethical rules and
regulations.
• It requires little thought for most of us to know the socially
responsible or ethically correct response to questions about
breaking the law, destroying the environment.
• Denying someone, taking unfair advantage or behaving in a
manner that would bring bodily harm or damage.
THANK YOU!