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$PP Analysis CH 8
$PP Analysis CH 8
$PP Analysis CH 8
EVALUATION
Goals-Based Evaluation
1. How were the program goals (and objectives, is applicable)
established? Was the process effective?
2. What is the status of the program's progress toward achieving the
goals?
3. Will the goals be achieved according to the timelines specified in
the program implementation or operations plan? If not, then
why?
4. Do personnel have adequate resources (money, equipment,
facilities, training, etc.) to achieve the goals?
A Brief Introduction ...
◦ Note that the concept of program evaluation can include a wide
variety of methods to evaluate many aspects of programs in
nonprofit or for-profit organizations.
◦ However, personnel do not have to be experts in these topics to
carry out a useful program evaluation. The "20-80" rule applies
here, that 20% of effort generates 80% of the needed results. It's
better to do what might turn out to be an average effort at
evaluation than to do no evaluation at all.
Some Myths about Program Evaluation
◦ Many people believe evaluation is a useless activity that generates lots of boring data with useless conclusions.
◦ More recently (especially as a result of Michael Patton's development of utilization-focused evaluation), evaluation has
focused on utility, relevance and practicality at least as much as scientific validity.
Some Myths about Program Evaluation
◦ Many people believe that evaluation is about proving the success or
failure of a program.
◦ This myth assumes that success is implementing the perfect
program and never having to hear from employees, customers or
clients again -- the program will now run itself perfectly.
◦ This doesn't happen in real life.
◦ Success is remaining open to continuing feedback and adjusting the
program accordingly.
◦ Evaluation gives you this continuing feedback.
Some Myths about Program Evaluation
◦ Many believe that evaluation is a highly unique and complex process that
occurs at a certain time in a certain way, and almost always includes the use of
outside experts.
◦ Many people believe they must completely understand terms such as validity
and reliability.
◦ They don't have to.
◦ They do have to consider what information they need to make current
decisions about program issues or needs.
◦ And they have to be willing to commit to understanding what is really going
on.
So What is Program Evaluation?
◦ First, we'll consider "what is a program?"
◦ Typically, organizations work from their mission to identify several overall
goals which must be reached to accomplish their mission.
◦ In public agencies and nonprofits, each of these goals often becomes a
program.
◦ Public and nonprofit programs are organized methods to provide certain
related services to constituents, e.g., clients, customers, patients, etc.
◦ Programs must be evaluated to decide if the programs are indeed useful to
constituents.
So What is Program Evaluation?
◦ Benefit-cost analysis.
◦ Characteristics.
◦ Measure all costs and benefits to society of a program including intangibles.
◦ Traditional benefit-cost analysis emphasizes economic rationality: net benefits are greater
than zero and higher than alternative uses.
◦ Traditional benefit-cost analysis uses the private marketplace as the point of departure in
recommending programs.
◦ Social benefit-cost analysis also measures redistributional benefits.
Approaches to Recommendation
◦ Types of costs and benefits.
◦ Inside versus outside costs and benefits.
◦ Tangible versus intangible costs and benefits.
◦ Direct versus indirect costs and benefits.
◦ Net efficiency versus redistributional benefits.
Approaches to Recommendation
◦ Tasks in benefit-cost analysis.
◦ Problem structuring.
◦ Specification of objectives.
◦ Identification of alternative solutions.
◦ Information search, analysis, and interpretation.
◦ Identification of target groups and beneficiaries.
◦ Estimation of costs and benefits.
◦ Discounting of costs and benefits.
◦ Estimation of risk and uncertainty.
◦ Choice of decision criterion.
◦ Recommendation.
Benefit-cost and Cost-effectiveness Analysis
◦ Benefit-cost analysis is an applied branch of economics that
attempts to assess service programs by determining whether the
total societal welfare has increased (in aggregate more people have
been made better off) because of the project or program.
◦ Steps.
◦ Determine the benefits of a proposed or existing program and place a dollar
value on those benefits.
◦ Calculate the total costs of the program.
◦ Compare the benefits and costs.
Benefit-cost and Cost-effectiveness Analysis
◦ Simple steps pose real challenge, especially estimating intangible benefits.
◦ Procedure still useful in uncovering assumptions and estimating value of intangibles.
Benefit-cost and Cost-effectiveness Analysis
◦ Cost-effectiveness analysis.
◦ The major costing alternative to benefit-cost analysis.
◦ Relates the cost of a given alternative to specific measures of program objectives.
◦ For example, dollar per life saved on various highway safety programs.
Transfers
Framework for Analysis
◦ Real benefits and costs versus transfers.
◦ Real: net gains and losses to society.
◦ Transfers: merely alter the distribution of resources in society.
Framework for Analysis
◦ Direct and indirect benefits and costs.
◦ Direct costs and benefits are closely related to the primary objectives of the project.
◦ Direct costs – personnel, facilities, equipment, material, project administration.
◦ Indirect costs and benefits are byproducts, multipliers, spillovers, or investment effects.
◦ Indirect costs are unintended costs that result from government action.
◦ Indirect benefits might include benefits of space exploration.
Framework for Analysis
◦ Tangible and intangible benefits and costs.
◦ Tangible benefits and costs can be converted readily into dollar figures.
◦ Intangible benefits and costs are those things that cannot be directly assigned an explicit price.
◦ Determining the geographic scope of analysis.
◦ Spillover effects may determine true geographic jurisdiction.
Framework for Analysis (Agricultural Dam Example )
Real Benefits Nature of Benefit/Cost
Direct
Tangible Increased farm output
New supply of water
Indirect
Tangible Reduced soil erosion
Real Costs
Direct
Tangible Construction material, labor, operations and maintenance, direct program supervision by agency
Indirect
Tangible Administrative overhead of government
Diversion of water and its effects
Increased salinity
◦ Sensitivity analysis.
◦ Use spreadsheet analysis to vary the assumptions.
◦ Intangibles.
◦ Relate intangibles to dollar results: if there are net costs, do the intangible
benefits overcome the deficit?
◦ Particular problems.
◦ Equity concerns (weighting of values).
◦ Multiple causation and co-production problems.
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