Group 3

1. Danny Boy Damanik (2001030047)

Members:

2. Mutiara Rajagukguk (2001030084)

3. Delfia Magdalena Sitompul (2001030072)
4. Yohana Anggita Sidabutar (2001030081)
5. Putri Raisah Sihotang (2001030092)
6. Surya Ningsih Pakpahan (2001030078)
7. Ruth Monika Simanjuntak (2001030071)
8. Madya Ramadhani (2001030063)
 A CRITICAL DISCOURSE
ANALYSIS OF SONG “LOOK
WHAT YOU MADE ME DO”

BY TAYLOR SWIFT
The title of the journal is A Critical Discourse Analysis of Song “Look
What You Made Me Do” by Taylor Song.
The research method of this journal is semiotic study were the lyric and
the cues show on the video clip were analyzed through Fairclough's
critical discourse analysis. The song was published on August, 24th
2017. The song and video clip is trying to deliver the anger and
revenge warning of the singer whom been betrayed by her closest
people and she presented the messages through the combination of
aural cues or text (lyrics) and visual symbols through the symbolic
colors, images, gestures, and the mixtures of them and the lyrics.
The relationship between songs and discourse analysis is to investigate
aspects of suitability in the video leads to the norms and values
believed in by the student community, and how language can stimulate
change among society, especially teenagers, as a tool for change
behavior, and gaining power. Figurative expressions, semiotics or
symbols, lyrics, and their mixture used as the main focus in this
research because all these aspects are covered in this research as "one
package" of entertaining discourse.
 The theory used in this research Fairclough's Critical
Discourse Analysis (CDA). This theory used to construct or
maintain structures of power in society. Fairclough's CDA
which can be found in form of speech, writings, images, and
the mixture of all those three features (Hassen, 2015).
The Theory
Fairclough’s CDA also deemed as the most suitable
approach to investigate the appropriateness aspect on the
video clip toward the norm and value believed on the
students’ society, and how language could stimulate changes
among society, particularly teenagers, as a tool to change
behavior, and gaining power.
 On the lyrics of the song, there are so many repetitions found
literally accusing
certain people like; “I don’t like your…” or “I don’t like you”
are repeated for 6 times. The blaming and determining attitude on the
sentences “Look what you made me do” wer repeated for 30 times, and Finding &
Discussion
the lyrics containing warning and threatening, “I don’t trust nobody and
nobody trust me, I’ll be the actress staring at your bad dreams” was
repeated foR 4 times. Regarding the figurative expressions, there are
found 7 metaphors on the lyrics, 3 irony expressions, 2 paradox
expressions, 1 euphemism, Hyperbole,personification, and reversed
personification. Most of the figurative expressions on the lyrics used to
describe the reason why Taylor blames someone she accused as “You”
on the lyrics.
 Images
Regarding the images shown on the video, the visual cues
are classified into several dominant groups of symbols such
as color scheme, animals, symbolic things, and gestures.
- The major color schemes that mostly appear and used on
the video are black, red, and gold.
- The animals mostly appear on the video are snakes in the
form of living snakes, chandelier, and jewelries (rings, and
necklace) and raven
-The symbolic things that dominantly shown on the video are
Cemetery/ tombstones, 1 dollar surrounded by diamonds and
jewelries, Golden throne, Golden car, Golden cage, Swing,
Plastic mannequins, Feminine dancer men, and Golden
Airplane with the word “Reputation” written on the side of it.
The Mixture of Lyrics and Image
There are several meaningful scenes on the mixture
between the lyrics and the images or gesture, the most
dominant and symbolic gestures that can be found on
the video are mentioned as follow:
Here are three important ideas
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Distance between Earth and the Moon
Awesom
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Name of the section Name of the section
You can describe the topic of the You can describe the topic of the
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Name of the section Name of the section
You can describe the topic of the You can describe the topic of the
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A picture is worth a thousand words
A picture
always
reinforces
the concept
Images reveal large amounts of data, so
remember: use an image instead of a
long text. Your audience will appreciate
it
Let’s use some percentages
Mercury is the closest planet to
25% Mercury the Sun and the smallest one in
the entire Solar System

Venus has a beautiful name and

50% Venus toxic atmosphere. It's the second
planet from the Sun

Despite being red, Mars is

75% Mars actually a cold place. It’s full of
iron oxide dust
Computer
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Phone
mockup
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This is a map
Venus
Venus is the second
planet from the Sun

Mercury
Mercury is the closest
planet to the Sun
03
Name of
the section
You can enter a subtitle here if you need it
A timeline always works well
Venus is the second planet Despite being red, Mars is
from the Sun a very cold planet

Venus Mars

Mercury Jupiter
Mercury is the closest Jupiter is the biggest
planet to the Sun planet of them all
Infographics make your idea
understandable
Mars Venus
Mars is actually a very Venus has extremely
cold planet high temperatures

Mercury Saturn
Mercury is the closest Saturn is a gas giant and
planet to the Sun has rings
You can use diagram
Crystal Shoe

Mars Jupiter Venus

Despite being red, It is Jupiter is a gas giant and It has a beautiful name
actually a cold place. It's the biggest planet in the and is the second planet
full of iron oxide dust, Solar System. It's the from the Sun. It’s terribly
which gives the planet its fourth-brightest object in hot, even hotter than
reddish cast the night sky Mercury
Tables represent your data in a clear
way
Planets Characteristics
Venus Venus is the second planet from the Sun

Jupiter Jupiter is the biggest planet of them all

Mars Mars is actually a very cold planet

Saturn Saturn is composed of hydrogen and helium

Guess the colors activity
In this activity you will have to color
Cinderella's shoe, in order to achieve this you
will have to use the fill color tool and select the
colors that you think are correct for each
element
You can use this graph
47 30
%
Mercury %
Venus
Mercury is a very Venus has very high
small planet temperatures

80 60
%
Jupiter %
Saturn
Jupiter is a very big Saturn is a gas giant
planet with rings

Follow the link in the graph to modify its data and then paste the new one here. For more info, click here
Crystal shoe princess myths
Venus
Jupiter is a gas giant and the biggest planet in the Solar System. It's the fourth-brightest object
in the night sky. It was named after the Roman god of the skies and lightning

Jupiter
Venus has a beautiful name and is the second planet from the Sun. It’s terribly hot, even hotter
than Mercury, and its atmosphere is extremely poisonous. It’s the second-brightest natural
object in the night sky after the Moon
Conclusions
● Jupiter is a gas giant and the biggest planet in
the Solar System. It's the fourth-brightest object
in the night sky

● Venus has a beautiful name and is the second

planet from the Sun. It’s terribly hot, even
hotter than Mercury

● Earth is the third planet from the Sun and the

only one that harbors life in the Solar System.
This is where we all live
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