NAME :- Kiran Ashok Shejul

CLASS :- S.Y.B. Com

DIV :- B
ROLL NO :- 232275
DATE :-
SUBJECT :- Business Communication -2
SUBJECT CODE :- 241
SUBJECT TEACHER :- Prof. Gujar Mam
COLLEGE NAME :- C. D. Jain college of
commerce shrirampur
Introduction
Welcome to the comprehensive journey
through LinkedIn - the professional
networking platform. This presentation
will cover the platform’s history,
founders, features, financial success,
company profile, rankings, user
information, benefits, criticism, and
conclusion.
History
The history of LinkedIn dates back to
2002 when it was founded. It was
officially launched in 2003 and has
since evolved into the world's largest
professional network with over 700
million members in more than 200
countries.
 Founder

Founded by Reid Hoffman, Allen

Blue, Konstantin Guericke, Eric Ly,
and Jean-Luc Vaillant, LinkedIn has
grown under the leadership of these
visionaries, who aimed to create a
platform for professional networking
and career development.
Features
The platform offers a range of
features including professional
networking, job searching, industry
insights, and content sharing. Its
premium services provide additional
benefits such as advanced search filters
and enhanced messaging.
Financial Success
With a successful IPO in 2011, LinkedIn has
achieved remarkable financial success. It
was acquired by Microsoft in 2016 for
$26.2 billion, marking one of the largest
acquisitions in the tech industry.
 Company profile
As a subsidiary of Microsoft, LinkedIn operates as a professional networking
platform, enabling users to connect with colleagues, discover new opportunities,
and share industry insights.
Rankings
LinkedIn consistently ranks as one of the top
professional networking platforms globally.
Its user engagement, content relevance, and job
opportunities contribute to its high
rankings.
 User information
• As of October 2023, Linkedin has over 830 million users

•The majority of Linkedin users are locacated in the United

States, India, and China.
 Benefits
The benefits of LinkedIn include professional networking, job opportunities,
industry insights, and personal branding. It serves as a valuable platform for career
development, knowledge sharing, and business growth.
Criticism

Despite its success, LinkedIn has

faced criticism regarding data
privacy, user experience, and job
posting practices. Addressing these
concerns is crucial for maintaining
the platform’s integrity and user trust.
In conclusion, LinkedIn has
revolutionized professional
networking, providing a
platform for career growth,
industry insights, and
knowledge sharing. Its global
impact and continuous
evolution make it an essential
tool for professionals
worldwide.