All n All

01 Field of work

02 Vision

03 Mission

04 Objectives

Contents 05 Values

06 Culture

07 List of bad behaviors

08 List of good behaviors

09 CSR department

10 Advertisement
 Field of work

All n All is an Egyptian company based in Elsherouk , Cairo. The company specializes in e-
commerce, cloud computing, digital streaming, and artificial intelligence. All n All will be the
largest online retailer in the world by revenue and market capitalization.
Vision
All n All's vision is to be Earth's most
customer-centric company, where customers
can find and discover anything they might
want to buy online.

JEFF
Founder
BEZOS
Mission
All n All's mission is to continually raise the
bar of the customer experience by using the
internet and technology to help consumers
find, discover, and buy anything, and
empower businesses and content creators to
maximize their success.
JEFF
Founder
BEZOS
 Objectives

Some of All n All's key objectives include :

1. Expanding its product offerings.

2. Improving its logistics network to ensure faster delivery
times.
3. Investing in research and development to create new
technologies and new services for customers.
Values

At All n All, the company values are focused on :

• Putting the customer first .

• Delivering results through innovation.
• Ownership.
• long-term thinking.
• High standards in everything they do.
Culture

All n All strives to foster a culture of innovation, collaboration, and customer obsession. The
company encourages employees to think big and take risks, while also focusing on delivering
results in a fast-paced environment. All n All also places a strong emphasis on diversity, inclusion,
and sustainability.
 List of bad behaviors

• All n All has a zero-tolerance policy for discrimination,

harassment, and retaliation.
• The company does not tolerate any unethical behavior,
including lying, stealing, or cheating.
• All n All prohibits the use of illegal drugs or alcohol in the
workplace.
 List of good behaviors

• All n All encourages its employees to be customer-

obsessed, innovative, and entrepreneurial.
• The company values honest communication, teamwork,
and respect for others.
• All n All supports employees' professional development
and provides opportunities for career growth within the
company.
 Motivational Q1
Balancing between your desire to spread a good culture and high moral rules, and the need to hire
employees with limited financial resources can be challenging. However, there are a few strategies that
you can use to address this issue:

1.Begin by setting clear expectations: You should be transparent with potential

employees about what you expect from them in terms of behavior, work ethic, and
adherence to company values. This will help ensure that you attract employees who
align with your company's culture, even if they may not have the same level of
experience or skills as more expensive candidates.

2.Provide training and mentorship: If you identify employees who are willing to learn
and grow, but may lack certain skills or experience, invest in their development by
providing training and mentorship opportunities. This can help build a strong team that
is aligned with your company's values and culture over time.
companies that support the field of community
development in Egypt through Corporate Social
Responsibility Department

1. Vodafone Egypt
2. Commercial International Bank (CIB)
 Vodafone Egypt

They have several projects aimed at improving education and healthcare,

supporting entrepreneurship, empowering women, and providing disaster relief.

One of their flagship projects is the "Vodafone Safe Birth for Women" project,
which aims to reduce maternal and neonatal mortality rates in rural Egypt by
providing access to high-quality maternal healthcare services. This project has
funded the renovation and equipping of 51 health units, as well as training for
healthcare providers and community health workers.
 Commercial International Bank (CIB)

They have several projects aimed at promoting financial inclusion, supporting

small and medium-sized enterprises, and improving access to healthcare and
education.

One of their key projects is the "Tamweely" initiative, which provides microfinance
loans to small businesses and individuals in underserved communities. This
initiative has helped create jobs and stimulate economic growth in several regions
across Egypt.
Corporate Social Responsibility Department in All n All

Education

Environmental
sustainability

Health and wellness

Community development
advertisement that promotes bad morals
• In 2016, an ad for a brand of cooking oil called Hayat aired in
Egypt. The ad featured a husband who comes home to find his
wife cooking his favorite dish using the Hayat cooking oil.
Upon tasting the food, the husband is so pleased that he gives
his wife permission to buy anything she wants. The message of
the ad was that women can earn their husbands' favor and get
what they want by cooking delicious food with Hayat cooking
oil.
• Viewers criticized the ad for promoting negative gender
stereotypes and suggesting that a woman's worth lies in
pleasing her husband through domestic tasks. Many viewers
also felt that the ad reinforced the idea that a woman needs a
man's permission to make purchases or have agency over her
own life.
advertisement that promotes good morals

• advertisement that promotes good morals is the

Ramadan 2021 commercial by Vodafone Egypt
called "Sahib El Saada" (The Happiness
Companion). The ad features a young girl who
spreads happiness and positivity wherever she goes,
from helping her grandfather to cheering up strangers
on the street. The message of the ad is that spreading
kindness can make a big difference in people's lives.
Name: Ahmad Amr

ID: 2021010022
Thanks!