Co Fi

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Crowdfunding platform

How easy is it to attract investment in a


creative project? Can you make money on
bloggers and musicians?
How did the idea of creation
«Co-fi» appear?
Not everyone is able to get a bank loan.
Banks give money only to reliable
borrowers and evaluate it according to the
regularity of the salary received,
information about property and financial
well-being. But not everyone fits these
standards. What to do for those whose
salaries are calculated not by the time
spent in the office, but by the amount of
content and effort? For those who do not
receive a stable salary because they
participate in the creative race?
«Co-fi» was created for them
What is crowdfunding
and how does it work?
Crowdfunding is raising money for a
project with the help of investments of
a large number of people. This term
appeared a long time ago, but it is
really becoming popular now with the
advent of crowdfunding platforms.
«Co-fi» is one such platform that acts
as an intermediary in the transaction
between the creator and the investor,
a third party that regulates the legal
side.
What makes «Co-fi»
unique?

To keep itself and customers safe, «Co-fi»


requires creators to bail their intellectual
property rather than physical property. It
is important that intellectual property
(video on YouTube, book, film) should
already bring some money to its author.
Thus, it is win win. If the borrower loses
money, investors can be assured that they
will receive compensation in return.
Why is it
advantageous?
To find money for your project, you do not
need to fill out a lot of documents, come
somewhere in person and worry that you
may be considered as an unreliable
borrower for one of the bankers. «Co-fi»
minimized the human factor by allowing
everyone to decide whether a project is
reliable or not. All you have to do is post a
description of your idea on the site and
that's it. Someone will pass by, but
someone may like the project, and he will
invest his money, regardless of those who
did not like the project. This is the same as
flipping through the feed on Instagram.
Example

NikoLife (TikTok and insta blogger with a


total of 3.9M people) and MIRAVI (artist,
blogger with a total of 1.5M people)
managed to raise 150,000 rubles ahead of
schedule to promote their track «Nutella»
thanks «Co-fi».

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