BUSINESS

OPPORTUNITY IN
DELHI
Neelima Kujur
Opening a ‘’café’’ in Delhi
◦ People in India love to eat good food. They spend a lot on eating good food in the cafes
and restaurants. Especially, the people of Delhi are connoisseurs of food.
How it’s an opportunity ?
◦ Opening a cafe is one of the best businesses if you are a social butterfly. But, even if you
are not, it's the food that speaks.

◦ In fact, if you work sincerely, it has a good expanding potential.

◦ Once you set your foot, you will know that a cafe is a high profit and growth-oriented
option.
BUSINESS STRATEGY
◦ Business Research - The first step would be to study the existing cafes in different
locations. You should also research to know about your competition so that you can
strategize to stay ahead of your rivals.
◦ Estimation of Costs and arranging finance - The next step is to assess the costs
involved in opening a new café. You need to evaluate the financial viability of your café
business. The most important aspect of how to open a café is a thorough analysis of the
costs involved in the café business.
◦ Location of your café - If you are thinking about how to open a café in Delhi, you need
to decide the location of your café. Location plays a key role in the success of your café
business.
◦ Licenses and Permits - For opening a café in Delhi, you need to obtain a trade license
from Delhi Municipal Corporation. If you are in the food industry, you are also required to
get a license from the Food Safety and Standards Authority of India {FSSAI}. You also need
to obtain a fire license, GST registration, etc.
◦ Equipment and deciding menu - The café business requires some basic equipment like
coffee-making machines, mixers, freezers, refrigerators, ovens, blenders, etc. It is
immensely important to decide on a menu that satiates the hunger and thirst of the
customers.
◦ Hiring Human Resources - It is important to hire dedicated staff that strives hard to
make your newly opened venture a success. You should appoint staff that is courteous
and renders outstanding customer service.
◦ Marketing - Last but not the least, effective marketing is very essential to make
your café business a huge success. You can use the digital platform for
promoting your cafe business.
THANK YOU.