Logistics in Japan

①Transportation from sea to market.

②Wholesale system in Japan
TOYOSU
market
①Transportation from sea to market.
Catch/harvest fish Restaurant, Super market
Retail store

Farmed

Wholesale market

Wild catch

Export
Market in catch area
• Where do the fish come from?(WILD FISH)

Bring to market

①Fisher
・ Catch fish in the sea.
☆There is some fishing method☆
①Tsuri (Line fishing)
→Few stress for fish.
But catch lower than another method.
So more expensive than another method.

②Ami (Net fishing)

→can catch many fish.
So price cheaper than Tsuri(line fishing).
 ②Ami (Net fishing)
①Tsuri(Line fishing) Huge nets are used to catch a lot of fish.
Fish do not come in contact with each other. Fish bump into each other and may be injured
Less damage to scales and skin. by contact.

The quality is good, but the quantity taken at This method can catch many fish.
one time is small and the price is high. So price cheaper than Tsuri(line fishing).
• Where do the fish come from?(WILD FISH)

Bring to market

①Fisherman ②Wholesale Market in catch area

・ Catch fish in the sea. ・ Set the price of fish
☆There is some fishing method☆
①Tsuri (Line fishing) ①Wild fish
→Few stress for fish. By auction.
But catch lower than another method. Price changes daily depends on the situation
So more expensive than another method. of catching.

②Ami (Net fishing) ②Farmed fish

→can catch many fish. No auction.
So price cheaper than Tsuri(line fishing). Price do not fluctuate daily.
②Market in catch area ③Toyosu Wholesale market
・ Determine the price of fish ・ Set the price
and supply to customer
①Wild fish ①Most of fish and shell fish.
Determine by auction. No auction.
Price changes daily depends on the situation of Prices are set when it arrive at wholesale market in
catching. catch area.
Fluctuates according to the price in catch area’s market.
②Farmed fish
Not auction. ②Wild tuna, Uni, and few items.
Prices do not fluctuate daily. By auction.
Prices fluctuate widely depending on supply and
demand.
 Restaurant, Supermarket,
Retail store

③Wholesale market
・ Determine the price
and supply to customer
①Most of fish and shell fish.
Export
No auction.
Prices are set when it arrive at wholesale
market.
Fluctuates according to the price in catch
area’s market.

②Wild tuna, Uni, and few items.

Determine by auction.
Prices fluctuate widely depending on supply
and demand.
②Wholesale system in Japan/Case of Toyosu market.
Wholesaler Intermediate wholesaler
(7 companies) (About 480 companies)
Purchase fish from all over Japan. Buy fish from Wholesaler in units
Sell to Intermediate Wholesaler in units of carton.
of carton.
①Most of fish and shell fish.
→No auction. Sell fish to customer in units of
②Wild tuna, Uni, and few items.
→By auction.
1pc.
TODAY’S TEST
@ Wholesale market

FISH

①
Sell
(In units of Box) ②
Sell
(In units of pc) ③

TUNA

~Options~
(A) Customer / (B) Intermediate wholesaler / (C) Whole seller / (D) Fisherman