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Comparing The French and British Yogurt Markets
Comparing The French and British Yogurt Markets
1 Market Profile
In 2020, the UK made a lot of yogurt, about 528,000 tons.
After that, it went down by 100,000 tons. But, the money
Flavor Preferences 2 made from selling yogurt and similar products went up
The top yogurt brand was Yeo Valley. Around 4.16 million in 2022..
people in Great Britain ate Yeo Valley yogurt or fromage frais
in 2021. Müller Light and Müller Fruit Corner were also 3 Notable Brands
popular. All of them flavors being People in the UK bought about the same amount of yogurt
each year. In 2022, the average person bought 181
milliliters of yogurt every week. Most Brits eat yogurt or
fromage frais once a week or less. While some use yogurt
in baking and many enjoy it as
a quick snack, drink, or part of a dessert.
Types of consumers in great Britain
.
There is a lot of popular brands In both countries
French Yogurt British Yogurt
• Danone • Yeo Valley
• Yoplait • Muller Light
• Nestle • Muller Fruit Corner
The best seller in France is And the best seller of the Great
Danone with 27,7 billions of Britain is Yea Valley with 39,9
euros in 2022 billions of pounds in 2022
Consumer Preferences & Habits
Which Hour of the days are the yogurt mostly eaten ?
French : British :
French people eat Whereas the British
yogurt after each eat yogurts mostly in
meal the morning
Mostly Vanilla Mostly Strawberry
Reasons of consumptions in both countries are similar