PRESENTATION OF

TERM PAPER

GROUP 07
SWOT ANALYSIS
STRENGTH, WEAKNESS, OPPORTUNITIES, AND THEIR ANALYSIS

STRENGTH

Strengths Strong human resource- To expand, a business needs

competent and professional people resources. Toyota has access to a lot of human
talent worldwide.

Strong Brand Image- The most significant strength of Toyota is its

outstanding brand image. People go for the Toyota brand if they are looking for
an automobile.

2
 WEAKNESS

• Dependence- As Toyota has large number of suppliers around the world, they depend on them. It
makes production slow.

• Poor Brand Recognition-;These four Toyota flagship designs, Lexus, and Daihatsu—
are all important in establishing their respective identities. Lexus and
Toyota are among these.

3
 OPPORTUNITIES

Green Vehicle Technology– Its use of green vehicles is becoming more mainstream. Toyota will gain profits
from this development if they emphasize on this mechanism.

Flying car project -The Team has conducted a successful test run of their flying automobile. One of the big
businesses that supports skydiving here's the.

4
 THREATS
Number of Competitors – Toyota is in direct competition with a wide variety of
companies, includes Volkswagen, Ford, Mitsubishi, and Hyundai. Developing a great basis in the market is
tricky as an outcome.

High-priced low materials – The cost of raw materials is increasing day by day, and because of
that, the cost of the product is also increasing.

5
 EXECUTIVE
SUMMARY

Mercedes-Benz is all about Innovation and Technology, Global Presence,

Sustainability Commitment, Luxury Redefined, Challenges and Opportunities.
In an effort to provide its international consumers with high-quality items, the
company employs a potent business model. its vehicles are a representation of
innovation and refinement. With a focus on connectivity and electric mobility,
Mercedes-Benz is well-positioned to shape the future of transportation.
SPECIFIC AND GENERAL EXTERNAL
ENVIRONMENTAL FACTORS
Political Factors:
Political aspects are crucial,
especially for multinational firms
whose activities are reliant on
international political
circumstances. There are several
locations where it does business.
The situation between Russia and
Ukraine caused Mercedes to impose
sanctions on that country.

7
THANK YOU