Communication in

Multicultural
Setting
TOPIC
 What is culture?

The learned and

shared behavior of a
community of
interacting human
beings. - Useem &
Useem, 1963
 What is culture?

A system of
assumptions and
values shared by
a group of people.
- Fielding, 1996
 What is culture?
The shared patterns of
behaviors and interactions,
cognitive constructs, and
affective understanding that are
learned through a process of
socialization.
- Center for Advanced Research
on Language Acquisition,
University of Minnesota, 2017
 What is cultural adaptation?

The process of
adjusting one’s
life to a different
culture.
 What are the ways of adapting to a
different culture? Less conflicts in
communication
1 – Cultural integration
Adjusting to a different
culture without losing
the parent culture
 What are the ways of adapting to a
different culture? Many conflicts in
communication
2 – Cultural assimilation
Adjusting to a different
culture and losing the
parent culture
 What are the ways of adapting to a
different culture? Less conflicts in
communication
3 – Multiculturalism
Allowing different
cultures to co-exist
and promoting their
preservation
 What are the ways of adapting to a
different culture? Less conflicts in
communication
4 – Cultural
accommodation
Adjusting to a
different culture in
public but practicing
the parent culture in
private
 What are the ways of adapting to a
different culture? Many conflicts in
communication
5 – Cultural separation
Refusing to adjust to a
different culture and
practice the parent
culture only