GROUP 52

EXAMINE FIVE MAIN CHANGES TO THE PRIMARY METHODS OF EVALUATION FOR

THE EASY OF BUSINESS
25 MARKS
 QUESTION INTERPRETATION
• FIRSTLY WE NEED TO IDENTIFY THE PRIMARY METHODS OF EVALUATION,
THEN IDENTIFY THE FIVE MAIN CHANGES THAT HAVE BEEN MADE TO IT.
• YOU MAY ALSO NEED TO EXPLAIN WHAT THESE CHANGES MEAN AND WHY
THEY WERE MADE.
 INTRODUCTION
IN RECENT YEARS, THERE HAVE BEEN SEVERAL CHANGES TO THE PRIMARY
METHODS OF EVALUATION. THE RANKING IS NOW BASED ON A MORE
COMPREHENSIVE SET OF INDICATORS WHICH WILL BE HIGHLIGHTED IN THIS
PRESENTATION.
IN THIS PRESENTATION, WE WILL EXAMINE FIVE OF THE MOST SIGNIFICANT
CHANGES TO THE PRIMARY METHODS OF EVALUATION FOR EASY OF BUSINESS
IN TODAY’S BUSINESS WORLD.
 INCLUSION OF TECHNOLOGY
• The inclusion of technology in the primary methods of evaluation is another important
change.
• In the past technology was not considered as a key factor in the rankings. but as technology
becomes increasingly important to businesses, it is essential to take into account
This could involve evaluating the accessibility and efficiency of online government services, e
filing functionalities for taxes and registration, and digital infrastructure supporting business
activities.
 EMPHASIS ON CUSTOMER
FEEDBACK
• The emphasis on customer feedback is an important change in the methods used to evaluate
the ease of doing business. In the past the rankings focused primarily on the perspective of
the businesses themselves.
• But now increasingly, businesses are focusing on delivering a positive customer experience.
By taking into account customer feedback, the rankings are able to provide a more
comprehensive view of the business environment.
• Online reviews and ratings are being used by companies to cater for customer needs, wants,
complains etc.
 INTEGRATION OF DATA
ANALYTICS
• By using data analytics to analyze data collected the ranking is able to identify trends and
patterns that would not be visible with the traditional methods.
• For example, data analytics can be used to identify bottlenecks in the process of doing
business, such as long wait times for permits or licenses
• By identifying these bottlenecks, the ranking can recommend solutions to improve the ease
of doing business.
• The use of data analytics has made the ranking more accurate and more useful for
policymakers.
 ADOPTION OF AGILE EVALUATION
• Agile evaluation is another important that emphasizes rapid feedback and continuous
improvements and it has been shown to be particularly effective in complex and dynamic
environments, such as business environments
• The use of agile evaluation allows the ranking to be more responsive to changes in the
business environment, and it enables the ranking to quickly adapt to new information and
feedback.
 INCREASED IMPORTANCE OF
SOCIAL MEDIA PRESENCE
In today’s digital world, social media has become critical tool for businesses to reach and
engage with customers.
The ranking now takes into account a country’s social media presence , as well as the extent to
which the government uses social media to communicate with businesses.
This change helps to ensure that the ranking helps to ensure that the ranking reflects the
changing nature of business communication and the importance of social media.
Social media presence is evaluated through use of social media metrics. these metrics
measures things like number of followers, sentiments of social media and the level of
engagement thus social media is crucial in making business operations easy.
 INCONCLUSION
• To sum up, the changes to the primary methods of evaluation used in the business
environment reflect the evolving of technology, the adoption of social media metrics, agile
evaluation and integration of data analytics.
• These are all designed to make rankings more relevant and useful for businesses.
• These changes ensure that the rankings continue that the rankings continue to provide a
valuable resource for those seeking to improve the business environment.
THANK YOU.