Legacy International

University
Market Research Report
The report is conducted by observation-based research

reported by
Management Team
17th Mar 2024
 Key Player from each organization
School Person Responsible School Person Responsible
MIU Daw Poh Poh Kyi Co-founder KBTC (IT) Wai Hlyan Aung CEO
SFU U Aung Chit Khin CEO-Founder KBTC (BM) Wai Hlyan Aung CEO
CTU U Tin Latt Chairman YIU Dr Zaw Lin Founder
U George Latt
CEO Ymax U Phyo Arkar CEO/Founder
City University U Deepar Co-Founder NMA
BUC Ma Pwint Co-Founder Helix Dr Aung Myo Min CEO
VUC Nay Win Naing Unknown MST U Aung Zaw Myint Co Founder
Gusto Dr Win Htein Win Founder University of Dr Aung Kyaw Co Founder
Taxila
Info Myanmar Unknown Unknown
STI Daw Khin Aye Win Co Founder
PIU Unknown Unknown
MNU Daw Thet Zan Phyu School Director
(CEO wife)
HND School Fees
People most interested Private Universities
People Interest
1200

1000 SFU; 953 STI; 953

BUC; 844
800

600 MIU; 554

400

Gusto; 259 VUC; 280 Info MM; 288 YIU ; 311

200

0
MIU SFU BUC Gusto VUC STI Info MM YIU
Choosing the Universities by looking the
facilities
Measurement of Interested Area

Extra Curricular

Teaching Quality

Learning Materials

IT support

Library facilities

facilites in university

Qty classrooms
0 0.5 1 1.5 2 2.5 3 3.5 4 4.5 5
People choosing universities with academic
programs
Academic Programs
4.2
4.1
4
3.9
3.8
3.7
3.6
3.5
3.4
s d n n te ff
am re o o
da ta
gr ff e ati iati n g s
in d in
Pr
o so g re o
ic rs
e
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a cc p leti ac
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de co s ic d
a d a m m Co fie
Ac an gr ad a li
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o Ac Qu
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ve g r
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De p
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r sit
ive
D
How people find the universities
4

3.5

2.5

1.5

0.5

0
information sharing in Advertisments from Availabity of University Reviews
education group facebook website
People choosing universities by Job
Opportunities
Looking on Job Opportunities

4.1

4.05

3.95

3.9

3.85

3.8
having internship Job search services attractive graduates Ensure to get job
program employment rate
Appraisal on Report
Require plan to do for Legacy International University
• School branding
• Refilling facilities
• Enhance students’ activities
• Supporting on students’ works
• Create Page in Linkedin
Appendix
• Competitor Data
• Opinion from Content Writer
• Opinion from Designer (Arkar)