PERSUASIVE

Writing
 Persuasive Writing

A type of writing May be in the form of To get the readers to

that aims at essays in books, agree or to
convincing people articles in newspapers
to think, feel, or to and mags, posters and TAKE AN
advertisements
act in the writer’s ACTION
way.
 The writer’s
Persuasive 01. opinion
Writing usually Evidence or
contains.. 02. information

03. The action

01.
Rhetorical
Question
 NOT intended to be answered
 States the obvious
 Challenges the readers TO THINK
FOR EXAMPLE:

Wouldn’t you do
everything to make your
family happy?
02.
Repetition

Repeating key words or phrases

will likely make readers
remember them.
03.
Bandwagon

This is the TECHNIQUE that would

convince a reader to believe in an idea
because majority believe it’s true.
04.
Appeal to
Emotion
The use of emotive language can help
sway the readers to side with the
writer or to do what he says.
05.
Appeal to Authority

The writer needs to establish

himself as an authority in the
topic he is writing about using
facts, figures, and evidences.
The writer would usually use a passionate, personal or
emotional tone when addressing the readers. Take
note also that writers usually use two or more of these
techniques when composing a persuasive text to add
impact to their statements, but THEY SHOULD
FIRST KNOW THEIR AUDIENCE OR TARGET
READERS in order to identify the best techniques
that would work.
Structure:
Add a main point
Briefly elaborate on what you want to discuss.

Add a main point

Briefly elaborate on what you want to discuss.

Add a main point

Briefly elaborate on what you want to discuss.
Thank you!