Tech company

Final Project
ANALYSE AND BUILD/IMPROVE AN
MANAGEMENT INFORMATION SYSTEM

Audience: MRS. HO THI THANH TUYEN

By student: HUYNH VAN DE – 520H0036

LAM CHI KHANH – 520H0070
TRAN HUU KHANH – 520H0542
(Group 2)
 Table of
CONTENTS
01 02 03 04
About the Analyze your Organizational Proposal of a
organization existing issues new system
we approached information
system

05 06
Evaluation, DEMO
conclusion
INTRODUCTION
The content of the final project report on
Management Information System. The purpose of
this report is to analyze and build/improve the
management information system of the phone
selling company
 OBJECTIVES

TASK 1 -Provide Quality Technology Products

ABOUT THE -Expand Store Network
ORGANIZATION WE -Best Customer Service
APPROACHED
A) OBJECTIVES AND MISSION
 MISSION
TASK 1 -Establish a Trustworthy Destination for Technology Products
ABOUT THE -Innovation and Diversification
ORGANIZATION WE -Supporting the Technology Community
APPROACHED
A) OBJECTIVES AND MISSION
 INDUSTRY OVERVIEW
TASK 1
ABOUT THE
ORGANIZATION WE -Technology Retail in Vietnam
APPROACHED -Competition and Trends

B) INDUSTRY AND HISTORY

 S W O T

STRENGTHS WEAKNESSES OPPORTUNITIES THREATS

Diverse Product Range Dependence on Suppliers E-commerce Expansion Technological Advances

Brand Recognition Competition New Product Offerings Economic Factors
Online Platform Online Security Concerns Geographical Expansion Regulatory Changes
Customer Loyalty Service Quality Partnerships and Pandemics or Global
Programs Collaborations Events
 HISTORY OF COMPANY:
TASK 1 -Founding: Company was founded in 20015 by Mr. Tran Huu Khanh,
ABOUT THE starting as a small mobile phone store in Ho Chi Minh City, Vietnam.
ORGANIZATION WE -Expansion: Over the years, the company expanded rapidly, capitalizing
APPROACHED on the growing demand for mobile phones and consumer electronics in
Vietnam.
B) INDUSTRY AND HISTORY
 SIZE
TASK 1 Employees: Company likely employs a significant number of individuals
ABOUT THE across various roles, including sales representatives, customer service
ORGANIZATION WE personnel, administrative staff, IT professionals, and management roles. The
APPROACHED total employee count may vary, covering both frontline staff in stores and
supporting roles in administrative and managerial capacities.
C) SIZE AND ORGANIZATION Store: There are up to 150 stores and the scope of operations extends
CHART nationwide.
 ORGANIZATION CHART
TASK 1
ABOUT THE
ORGANIZATION WE
APPROACHED
C) SIZE AND ORGANIZATION
CHART
 SALES AND RETAIL OPERATIONS
TASK 1
ABOUT THE -Product Sales
ORGANIZATION WE -Inventory Management
APPROACHED -Store Operations
-Sales Strategies
D) BUSINESS AREA/FUNCTION
 CUSTOMER SERVICE AND SUPPORT
TASK 1
ABOUT THE
-Customer Assistance
ORGANIZATION WE -Complaint Handling
APPROACHED -After-Sales Support
D) BUSINESS AREA/FUNCTION
 MARKETING AND PROMOTION
TASK 1
ABOUT THE -Marketing Campaigns
ORGANIZATION WE -Promotional Activities
-Online Presence
APPROACHED
D) BUSINESS AREA/FUNCTION
 IT AND TECHNICAL SUPPORT:
TASK 1
ABOUT THE -IT Infrastructure
ORGANIZATION WE -Technical Assistance
APPROACHED
D) BUSINESS AREA/FUNCTION
 ADMINISTRATION AND FINANCE
TASK 1
ABOUT THE -Financial Management
ORGANIZATION WE -Administrative Support
APPROACHED
D) BUSINESS AREA/FUNCTION
 TASK 2: ANALYZE YOUR EXISTING INFORMATION SYSTEM
A) ANALYZE THE INDUSTRY STRUCTURE AND TARGET MARKET SHARE PURSUED BY THE ORGANIZATION?

Industry Structure Target Market and Market

Share Pursued

-Competitive Landscape -Target Customer Base:

-Market Trends -Market Share Objective
-Key Players -Customer Experience:
-Digital Transformation:
-Partnerships and Alliances
 TASK 2: ANALYZE YOUR EXISTING INFORMATION SYSTEM
B) COMPETITIVE STRATEGY OF THE ORGANIZATION IN EACH PERIOD FROM THE PRESENT TO THE NEXT 10 YEARS.

Present (Now - 2 years): Mid-term (3 - 5 years) Long-term (6 - 10 years)

-Enhanced Customer -Market Expansion -Technological

Experience -Sustainability Innovation Leadership
-Digital Transformation Initiatives -Customer-Centric
-Product Diversification Services
and Exclusivity -Ecosystem
Development
 TASK 2: ANALYZE YOUR EXISTING INFORMATION SYSTEM
C) VALUE CHAIN OF THE SYSTEM, IDENTIFY AND ANALYZE THE MAIN ACTIVITIES/SUPPORT ACTIVITIES IN THE VALUE CHAIN
THAT YOU CONSIDER MOST IMPORTANT

Primary Activities Human Resource Analysis of Most Important

Support Activities Management Activities

Training & - Customer Service &

- Inbound Logistics - Procurement Development Support
- Operations - Technology Workforce Planning - Inventory
- Outbound Logistics Development Management &
- Marketing & Sales - Human Resource Procurement
- Service & Support Management - Technology
Development & E-
commerce Platform
- Marketing & Sales
Channels
 TASK 2: ANALYZE YOUR EXISTING INFORMATION SYSTEM
D) ANALYZE ORGANIZATION STRUCTURE OF 5 COMPONENTS OF AN INFORMATION SYSTEM: HARDWARE, SOFTWARE, PEOPLE
PROCESSES, AND DATA

Hardware Software People Processes Data

- Sales Processes
- Servers and Data - E-commerce Platforms - End Users - Inventory - Customer Data
Storage - Inventory Management
- Information Management Processes - Product Data
Software
- Computers and Systems Personnel - Customer Service - Sales and
- Customer Relationship
Mobile Devices Management (CRM)
Processes Transaction Data
- Networking Software - E-commerce Processes
- Inventory Data
Equipments - Accounting Software - Data Security
- Operational Data
- Peripheral Devices Processes
TASK 3: Organizational issues
A)EXISTING PROBLEMS AND EXPECTED GOALS:
Existing Problems
• Inefficient Processes
• Outdated Technology
• Poor Data Management
• Limited Integration
• Customer Satisfaction Issues
• Limited Scalability
• Inadequate Reporting and Analytics
• Security Vulnerabilities
·Expected Goals for the New System
• Streamlined Processes
• Technology Upgrade
• Robust Data Management
• Enhanced Integration
• Improved Customer Experience
• Scalability and Flexibility
• Advanced Analytics and Reporting
• Robust Security Measures
TASK 3: Organizational issues
B ) A N A LY S I S O F P R O B L E M C O M P O N E N T S / S T R U C T U R E S

Processes Data
• Sales Workflow • Data Accuracy and Completeness • Security
• Customer Service • Integration Issues + Data Security
• Hardware + Access Controls
+ Infrastructure Reliability • Training and User Adoption
+ Outdated Equipment + Lack of Training
• Software + Resistance to Change
+ Bugs and Glitches • Regulatory Compliance: Non-compliance
+ Compatibility Issues Issues
• Communication Channels
+ Network Connectivity
+ Integration with Communication Tools
TASK 4: Proposal of a new system
a) General usecase diagram, ERD:
TASK 4: Proposal of a new system
a) General usecase diagram, ERD:
ERD Diagram
TASK 4: Proposal of a new system
b) Describe the changed/improved processes of the new system:
• Customer Service
- Enhanced Support Systems
- Personalized Assistance
• E-commerce Experience
- Enhanced User Interface
- Mobile Optimization
• Marketing and Promotions: Targeted Marketing Strategies
• Order Processing and Fulfillment
- Streamlined Order Handling
- Integration of Inventory Management
• Security and Compliance
- Enhanced Security Measures
- Regulatory Compliance
 TASK 4: Proposal of a new system
c) Analyze and evaluate what new changes/proposals meet/support for the organization's competitive
strategy

• Customer Experience Improvement

• Data Analytics and AI Integration
• Integration with Other Systems
• Mobile Optimization
• Enhanced Security Measures
• Training and Development Programs
• Scalability and Flexibility
• Cost-Effectiveness
• Social Media Integration
• Regulatory Compliance
 TASK 5: EVALUATION, CONCLUSION
a) Pros and cons
• Pros: • Cons:
- Global Reach: Expands market reach to a global audience. - Security Concerns: Risks associated with online transactions and data
- 24/7 Availability: Provides round-the-clock accessibility for customers. breaches.
- Cost Efficiency: Reduces operational costs compared to physical stores. - Competition: Faces intense competition in the online smartphone
- Customer Convenience: Enables convenient browsing and purchasing marketplace.
from anywhere. - Technical Issues: Potential for website glitches impacting user
- Marketing Opportunities: Facilitates effective digital marketing experience.
strategies. - Lack of Personal Interaction: Absence of face-to-face interactions may
- Data Analytics: Offers valuable insights for informed decision-making. affect trust-building.
- Logistics Challenges: Complexities in managing shipping logistics,
especially internationally.
- Dependency on Third-Party Platforms: Vulnerability to policy changes
and fees from third-party platforms.
 TASK 5: EVALUATION, CONCLUSION
b) Review

In this final report, we have tried to build a phone sales website system in the best way to easily reach customers
in need. Basically, the company's web system can operate smoothly and has all the basic functions. But besides
that, there are still a few shortcomings such as payment method links, customer information authentication system
via phone number, customer support page if you need more information.
 TASK 5: EVALUATION, CONCLUSION
c) Lessons learned from the project

• Effective Communication Matters

• Thorough Planning Mitigates Risks
• Flexibility is Crucial
• Team Collaboration is Fundamental
• Regular Monitoring and Evaluation are Necessary
• Stakeholder Engagement is Critical
• Precision in Resource Allocation
• Document Everything
• Quality Assurance Matters
• Customer/User Involvement is Essential
• Post-Project Evaluation is Valuable
 DEMO

https://github.com/huynhvande68/dkmshop
www.dkmshop.com
Tech company