Professional Documents
Culture Documents
Business 2024
Business 2024
REPUBLIC:
BANI CRUNCH
PRODUCT OVERVIEW
Bani Crunch is the flagship
product of Chips Republic, offering a
delightful twist on traditional
snacking. Crafted from banana trunks
sourced locally and coated in a
proprietary breading mix, Bani Crunch
is then deep-fried to perfection in
high-quality vegetable oil. The
result is a crispy and savory snack
that boasts a unique flavor profile
and satisfying crunch.
Why Banana Trunk?
Mission, Vision, and Goals
5. Blood Sugar Control: The fiber content in banana trunk can help stabilize
blood sugar levels by slowing down the absorption of glucose in the
bloodstream.
COMPETITOR ANALYSIS
Regarding to our competitors we considered the two products listed
below as they are the top among the list of locally produced chips in the
local market based on our research with two major groceries in the city.
The advantage of Bani Crunch over Sagitos Banana Chips and Anth
Salvaro Chips, lies in its unique flavor profile, innovative approach to
snacking, and commitment to sustainability.
PRICING
PARTICULARS PRICE/KILO/UNIT PRICE/AMOUNT
CONSUMED
TOTAL 412.70
Direct Cost
Labor 8,400/24/4,608 0.0759
608
TOTAL 0.2506
Indirect Cost
ADVERTISING AND PROMOTION
The best advertising and promotion strategies for our
product, Bani Crunch, would involve a combination of digital
marketing, experiential activations, and strategic
partnerships to maximize reach and engagement. Some
effective advertising and promotion tactics include: