Understanding stakeholders (stakeholder analysis)

Power or
Role (Related Interest
Stakeholder Involvement Impact Influence Engagement
to project) (H/M/L)
(H/M/L)

Director of Communicate regularly, but not daily.

Project sponsor Makes high level decisions Wants the project to succeed. High Medium
Product Ask questions and give updates.

Landscape
Project team Strong relationships with Invested in the project as a team Communicate daily as project team
Designer/ Web High High
member OG employees member. member
Designer

Office Green Office Green

Can give feedback on the Communicate to inform and get
clients & Customers Some highly interested; others less. Medium Medium
customer experience feedback.
employees

Secondary
Investors Financial support Little impact at present. Medium Low Not directly involved.
stakeholder

Office Green
Receptionist Answers questions Little impact on their role. Low Low Not directly involved.
employee
 Prioritizing stakeholders (power grid)
high
Keep satisfied (high priority) Manage closely (high effort)

Director of Landscape
Product Designer/Web
Designer

OG
Power

Investors
Clients &
med Employees
Monitor (minimum effort) Show consideration

OG
Receptionist

low
low med high
Interest