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WINSEM2023-24 MGT2001 TH VL2023240506660 2024-01-29 Reference-Material-I
WINSEM2023-24 MGT2001 TH VL2023240506660 2024-01-29 Reference-Material-I
• Influence of
• Supplier • User-led
technology and
collaboration innovation
organization
• Benefits and
• Extreme users limitations of
open innovation
A model for collaboration
Joint ventures and strategic alliances
Why?
• Orchestra
• Creative bazaar
• Jam Central
• Mod station
• Infusion
Challenges in open innovation