Team

Corporate
 Sheikh Asibur
Rahman
17thm042

Fariha Imam
17THM036
Taharima Tanzin
17THM032

Team
Corporate

Md.Abdullah
Ajoy Das Rifat
17THM0 17THM054
Bipul Mia
17THM029
 Introduction
Sustainable tourism refers to an approach to tourism that aims to make a
positive impact on a destination. It involves the responsible and ethical
management of all components of tourism, with the goal of minimizing
the negative impacts and maximizing the positive contributions.

The global context of sustainable tourism is characterized by the

interconnectedness of destinations, the impact of tourism on a global
scale, and the shared responsibility of nations to address the challenges
and opportunities associated with sustainable tourism.
 Key concept of
sustainable tourism
 Principles Of Blue Economy

Ecotourism Sustainable Development Goals (SDGs)

Global Sustainable Tourism Council

Community-Based Tourism
(GSTC)

Responsible Tourism
Challenges in Sustainable
Tourism
 Challenges in Sustainable Tourism

Over tourism

Environmental impact

Lack of community involvement

Limited financial resources

Climate change vulnerability

 Challenges in Sustainable Tourism

Infrastructure strain

Economic Lackages
 Global Initiatives and
Frameworks

1.United Nations World Tourism Organization

(UNWTO)

2. Global Sustainable Tourism Council

(GSTC)

3. Earth Check

4. Green Key

5.Sustainable Tourism Stewardship (STSC)

6.Global Code of Ethics for Tourism

Case Studies

1.Costa Rica - Pioneer in

Ecotourism

2.Bhutan – High – Value, Low-

Impact Tourism

3.Namibia- Community- Based

Wildlife Conversation
Recommendation

Bangladesh Government takes initiatives

Implementatoin of rules and regulations

Stakeholder come Forward to protect the

Biodiversity
Conclusion
 Strategic Marketing

It Deals With Where Organization Plans To Be

Active

How It Will Get There

How It will SuccessThe Market Place

What The Speed And Sequence Of Moves Will Be

Importance Of Strategic Marketing In Tourism & Hospitality Industry

Creation And Application Of Ne Technologies Of

Tourism Business

Creation And Implementation Of New Tourism

Product

Introducing New Market For Tourism Services

Forming A More Perfect Organizational Structure Of

Tourism Business
Strategic Management Planning Of
Tourism Development
 Strategic Management Planners Of Tourism Development In BD

Public Private
Organization Planners Organization
 Problems Of Tourism & Hospitality Sector

Lack Of Safety And Security Issue Climate Change

Expert Emplyee Shortage Language Barrier

Digital Skill Gape

Poor Infastructure

Lack Of Budget

Political Issue
Integrated Strategy For Developing
Tourism Sector In Bangladesh
Strategy For Raising Gross Domestic Product
 Strategy For
Increasing Foreign
Exchange Earnings
Strategy For Environmental Management
 Strategy For
Infrastructure
Development
Strategy For Easy and
Best Transportation
System
 The use Of
Promotional
Activities In The
Tourism Sector