Do you ever receive solicitation

letters from student organizations and

university groups?
What do these letters say? What do
these students want?
Do you even go through the letters
thoroughly?

Or do you just breeze through the

words and sentences written?
These letters you receive surely must
mean something.

Certainly the authors must be in need

of something.
Something that can help them and
the growth of their organizations.
Something that if given, can help
empower them and their faculties.
This is your chance to aid them in the
achievement of their goals.

This is your chance to help them.

 And in the process....

help them help you!

“Ang saya sa eskwela dinagdagan ng kita!”

BIGSHO
T
SMART BUDDY BigShot
Academy will tour around
Philippine Universities and
Colleges to engage student
organizations and the academic
community in a cooperative
pursuit with Smart Buddy in
making their collective vision a
reality.

SMART BUDDY BigShot

Academy will celebrate
University Life the Smart Buddy
Way.
Notes From a Meeting

STUDENT A
Meeting with
Smart and
Student Org
Rep
 Action Steps
and
Responsibilities
Merchandising
and Student
Led Effort
 Branding
Support in the
Future
 Where are We Going?

 Smart Buddy will choose 10 Areas/Locations nationwide.

 In each area, 8-15 schools will be selected.
 In each school, three (3) organizations will be chosen to participate.

*Biz Buddies are eligible to participate. A separate set of prizes will be allocated.
 How Do We Maximize Branding?

As part of the conforme, each organization

will be tasked to implement these duties:

 Installation of event streamers, banners

and posters in designated school premises.

 Flyering and other branding

opportunities in organization activities.

 Selling and Activation of Smart Buddy

SIM Cards from July to September.

 Permit to setup booth (If needed).

Music to the Ears

ROGER TIMBOL
 Special
Request:
Project Concert
Request
Granted
Quid Pro Quo - Pushing Sales
Organizations in each area will be given 3 months to sell Smart
Buddy SIM Cards. Each organization is expected to sell 5000
SIM Cards in the duration of the program. Each Smart Buddy
SIM Card sold corresponds to a point for the organization.
Value Kit for
Students

All SIM Kits will be labelled

with Smart Buddy BigShot
Stickers.

It will include a ticket, an

entry pass, to the big concert.

The organization with the

highest sales in the area will
have the distinct privilege of
being the Co-Presentor of
Bamboo Concert.
Measure of an Organization

RIZZA
 Hi
Rissa!
I
have
receiv
e
d your
letter
and I
would
like to
schedu
le a
meetin
g with
you to
discus
s
.:)
 Funding a Cause

At the start of every

schoolyear, Student
Organizations solidify their
mission and vision through
various measures and
efforts.

To support the thriving spirit

of these ideals and to make
BigShots among student orgs
and its members, Smart
Buddy will fund a program
worthy of implementing.
Measuring a Cause

Proposed projects will be

solicited through the
application forms to be
distributed during the
start of campaign.

Final Project-to-be-
supported will be
deliberated by Smart
Officials and University
Student of Activities.
Spark for Learning

DEAN LEA
Lregalado.@slu.edu.ph
 New Learnings

Smart Buddy believes in The New Order.

Student Organizations and potential achievers will be

chosen by the Philippine Advertising Congress
Committee and Smart Buddy to fly high and join in this
year’s 20th Philippine Advertising Congress.
The Bigger Picture
Purpose and Intentions
This year, SMART Buddy will choose 276 School
Organizations from 102 Colleges and
Universities. Smart Buddy will designate select
organizations to be brand agents, providing them
opportunities and ways to realize the goals they
have set for their organizations and members.
 Bigshot Simple Flow

Smart Buddy BigShot In addition,

Academy will be Smart Buddy
launched via a small Partner Organizations will sponsor
SMART BUDDY program, ceremony to will be tasked to sell eight (8)
AGENTS/ORG be attended by School minimum of 1,100 Students from
PARTNERS. Administrators and Smart Buddy Top Partner
Designate Smart Smart Buddy Reps. BigShot SIM Kits in 8
weeks. Organizations
Buddy Agents from each area
/Partners to join the 20th
(organizations) from Philippine
universities and
colleges. Partner AdCongress.
Smart Buddy Organizations with
Agents/Partners will be the highest sales will Top 2 Biz
tasked to sell Smart received the following Buddies will
Buddy BigShot SIM packages: Cash each get a slot
Kit---ticket entrance for Prize, Concert Co- to the 2007 Ad
the concert. Presenter, Congress in
Sponsorship November.
Package.
 Basic Timelines

Month 1 Month 2-4 Month 5 Nov-Dec

PreWork Roll-out Culminating Post Event

Selection of Announcement Announcement Smart Buddy

Universities and of Partner of Top Selling Organization
Organizations Organizations Partner Project
Smart Buddy Organization Sponsorship
BigShot Blast per Area
SIM Kit Selling Philippine Ad
Concert Event Congress
Selling Duration Delegates
Sponsorship
 Market Research
—
Sponsorship
—Would you encourage your org to
Co-presenter of the org's
join an inter-org competition wherein
of a rock project by the
Total the main requirement will be selling a —Cash —Free (8)
concert company —All of
Number of very affordable product? The mark-up Prize for delegate slots
Area featuring one provided it the
Respondent from the product and other benefits will the org to to the 2007 Ad
of the county's incorporates above
s automatically go to the org and its enjoy Congress
hottest bands the
members (Yes/No)
today company's
brand in the
project
YES NO BLANK
Taft 6 4 2 0 4.25 3.5 3.67 3.25 3.67
Baguio 43 38 5 0 3.81 2.42 3.5 3.7 3.79
Tarlac 20 19 1 0 4.35 3.9 3.9 4.3 3.94
CDO 20 20 0 0 4.55 4.5 4.5 4.65 4.92
Laguna 20 14 4 2 3.81 2.75 2.88 2.31 3.63
Pasig 17 17 0 0 3.47 3 3.71 3.59 4.13
Davao 23 23 0 0 3.95 3.77 3.55 3.86 4.28
Cebu 19 17 0 2 4.63 4.21 3.87 3.85 4.37
Bacolod 20 16 2 2 2.94 3.33 2.56 3.83 4.29
Total 188 168 14 6 3.97 3.49 3.57 3.70 4.11
Ranking 90% 7% 3% 2nd 5th 4th 3rd 1st
 Ranking of Prizes

Breakdown of Prizes per area:

 1st – All of the Prizes

 2nd – Cash Prize
 3rd – Sponsorship to an Org Project
 4th – Ad Congress
 5th - Co-present a Rock Concert
 Additions

Other Name Studies

 SMART Buddy Campus Blast

 SMART Buddy School Champs
 SMART Buddy Campus Flair
 SMART Buddy Campus Sale
 SMART Buddy School Race
 SMART Buddy Campus Thrill
Thank You.