LESSON 2

TECHNOLOGY THROUGH
THE GENERATIONS: BABY
BOOMERS
LIVING IN THE IT ERA
Each generation has its own distinct characteristics, one of
such is how they use technology. With technology rapidly
innovating at a breakneck speed, the gap between each
generation also impacts the way each age group uses
various technological platforms to make their life much
easier – both in life and at the workplace.
LESSON OBJECTIVES
At the end of this lesson, you will be able to:
• Define who belong to the Baby Boomers.
• Identify the important contributions of the Baby Boomers in the society.
• Describe the important points in the history of technology through the generation.
• Analyze the phases of how the baby boomers coped
with the growing demand in technology.
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GETTING STARTED
Do you know this person?

BILL GATES ( William Henry Gates III)

MICROSOFT CORPORATION

DEVELOPED SOFTWARE FOR MICROCOMPUTER.

DEVELOPED WINDOWS OPERATING SYSTEM.
 DISCUSSION:
Technology through the Generations: Baby
Boomers
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BABY BOOMERS –
BORN 1946 TO 1964
Baby boomers emerged after the end of
World War II, when birth rates across the
world spiked.
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BABY BOOMERS –
BORN 1946 TO 1964
Members of this group are considered as
‘baby boomers’ because during this period
of time, there was a statistically significant
surge in the number of births that occurred.
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BABY BOOMERS –
BORN 1946 TO 1964
During the boom, almost 77 million babies
were born in the United States alone,
comprising nearly 40% of the American
population.
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MOST HISTORIANS SAY THE

BABY BOOMER PHENOMENON
MOST LIKELY INVOLVED A
COMBINATION OF FACTORS:
• people wanting to start the families
• the Great Depression
• a sense of confidence that the coming era would be safe
• prosperous
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The late 1940s and 1950s generally saw increases in

wages, thriving businesses, and an increase in the variety
and quantity of products for consumers.
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CHARACTERISTICS / CORE
VALUES OF BABY BOOMER
GENERATION
• Strong work ethic
• Self-reliant
• Competitive
• Goal-oriented
• Self-actualization
• Good communication skills
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IMPORTANT EVENTS THAT

HAPPENED DURING THE BABY
BOOMERS GENERATION
This generation introduced the Rock and Roll, Elvis, Beatles,
Woodstock, Miniskirts, and Barbie. The first
two-income household generation, the first TV generation, the
first divorce generation, where divorce was beginning to be
accepted as a tolerable reality. The first tolerant generation.
Envision technology and innovation as requiring a learning
process.
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PRESSURE OF LEARNING NEW

TECHNOLOGIES

• A common misconception of Boomers is that they lack

understanding of and/or fail to effectively utilize technology.
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PRESSURE OF LEARNING NEW

TECHNOLOGIES

• The expansion of radio, television, mobile phones, personal

computers, and the Internet all have been pioneered by
Boomers; however, the relationship between technology and
Boomers is vastly different in comparison to other
generations.
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PRESSURE OF LEARNING NEW

TECHNOLOGIES

• The digital age occurred well into the midpoint of the

Boomers’ life cycle.
• The digital age is the time in which rapid changes and
advancements in technology and technology’s nationwide
affordability occurred.
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PRESSURE OF LEARNING NEW

TECHNOLOGIES

• Missing from the dialogue on Boomers is their use of

technology and how technology is used as a tool to support
learning for Boomers.
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SUMMARY
• Baby boomers emerged after the end of World War II, when birth rates across the
world spiked.
• In the late 1940s and 1950s generally saw increases in wages, thriving businesses, and
an increase in the variety and
quantity of products for consumers.
• A common misconception of Boomers is that they lack understanding of and/or fail to
effectively utilize technology.
• This generation introduced the Rock and Roll, Elvis, Beatles, Woodstock, Miniskirts,
and Barbie.
• The Boomers are known to be self-reliant, competitive, goal-oriented, and individuals
with a strong work ethic.
M1:L2 -
ENRICHMENT
ACTIVITY
WILL BE SENT
IN THE LMS