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Purposive Communication Unit 4 Lesson 1
Purposive Communication Unit 4 Lesson 1
PURPOSIVE
COMMUNICATION
Using English in Multilingual Contexts
LESSON 1: THE EXPLANATION ESSAY
LESSON 6: LITERATURE AS
COMMUNICATION
LEARNING OUTCOMES
LESSON 1: THE EXPLANATION ESSAY
1. BE CLEAR
Be clear about your message.
Always be guided by your
purpose in communicating
PRICIPLES OF EFFECTIVE WRITTEN
COMMUNITCATION
2. BE CONCISE
Always stick to the point and do
not do beat or run around the
bush. Be brief by focusing on
your main point.
PRICIPLES OF EFFECTIVE WRITTEN
COMMUNITCATION
3. BE CONCRETE
Support your claims with enough facts. Your
readers will easily know if you are bluffing or
deceiving then because there is nothing to
substantiate your claims.
PRICIPLES OF EFFECTIVE WRITTEN
COMMUNITCATION
4. BE CORRECT
It is important that you observe grammatical
correctness in your writing. Always have time to
revise and edit your work. Even simple spelling
errors may easily distract your readers.
PRICIPLES OF EFFECTIVE WRITTEN
COMMUNITCATION
5. BE COHERENT
Your writing becomes coherent only when you convey a logical message.
The ideas should be connected to each other and related to the topic. Make
sure that you observe a sound structure that will present a smooth flow of your
ideas. Use transitional or cohesive devices so that the ideas cohere with one
another
PRICIPLES OF EFFECTIVE WRITTEN
COMMUNITCATION
6. BE COMPLETE
Inlcude all necessary and relevant
information so that the audience will not be left
wanting of any information. Always place yourself
in the shoes of the audience, who is always
interested to receive new information
PRICIPLES OF EFFECTIVE WRITTEN
COMMUNITCATION
7. BE COURTEOUS
The tone of your writing should be friendly. Avoid
any overtone/undertone or insinuation to eliminate confusion
and misinterpretation
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