EATBAR

PRODUCT AND SERVICES

•The bar will provide simple, affordable and quality fast food services.
•I.E beverages(tea , coffee) , chips, rice ,chapati and snacks.
•Basically our menu will be simple consisting of items that are readily available and
cost effective.
•The bar wont deal with heavy foods since our target market is the students and also
some of the workers within the area.
•Materials such as flour, cooking oil and other ingredients that can last will be bought
in bulk to reduce operation cost hence our prices will be kept affordable.
 EQUIPMENTS AND EMPLOYEES
Equipments needed and their approx prices are as follows
Kitchen equipments : KES 45,000
1. Utensils : KES 15,000
2. Deep fryer : KES 10,000
3. Gas cooker : KES 8,000
4. Microwave : KES 8,000
5. MINSC: KES 4,000

 STOCK : KES 30,000

 FURNITURE AND FIXTURES : KES 30,000

1. Few seats and tables
2. Lighting and deco
TOTAL = KES 105,000

Working staff will be three , I included

COST OF OPERATION
RENT: KES8,000
UTILITIES: KES 8,000
SUPPLIES: KES 34,000
SALARIES: KES 18,000

TOTAL = KES68,000

FINANCIAL PROJECTION
The bar will sell food at an average of 120shillings with a projection of 42 servings a day.
120×42= 5020 per day

5020×22 days= 110,440 per month

Conclusion
financial projection – cost of operation = profit

110,000-68,000 = KES 42,000 profit per month

 SUMMARY
MARKETING AND SALES
Our target market is the students in the area of operation and other business operators on the
area. Based on our research we can be able to serve at least 25 students and at least 17 business
operators such as saloons and small offices.
Our marketing strategy will involve giving out flyers around the area, referrals from customers
and various time to time food offers .
START UP COSTS
For effective start of the business we need ,

1. Rent: KES 24,000 (deposit plus 2 months)

2. Equipments and stock : KES 105,000
3. Business permits and licenses : KES10,000
4. Marketing : KES 5,000
5. Misc : 6,000

TOTAL CAPITAL = KES 150,000