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Chap 9 Market Structure and Long Run Equilibrium
Chap 9 Market Structure and Long Run Equilibrium
STRUCTURE
&
LONG-RUN
EQUILIBRIUM
MARKET STRUCTURE
FOUR TYPES OF
MARKET STRUCTURE
PERFECT COMPETITION
LONG-RUN EQUILIBRIUM
MONOPOLY
LONG RUN EQUILIBRIUM
INDIFFERENCE PRINCIPLE
MARKET STRUCTURE
•Monopolistic Competition
•Perfect Competition
•Oligopoly
•Monopoly
PERFECT COMPETITION
A market structure where a large number of buyers and sell-
ers are present, and all engaged in buying and selling of the
homogeneous products at a single price prevailing in the
market.
MONOPOLY
• A market situation where there is only one seller or
producer supplying unique goods and services.
• Also known as monopsony.
• Most of public utilities supplying water, electric and
telephone services are monopolists.
Where
Long Run Marginal
Cost (Long Run MC)
= Short Run Marginal
Cost (SMC) =
Marginal Revenue
(MR)
In the long run, competitive
firms earn only an average
rate of return.
In the long-run, under perfect competition, entry and
exit are easy and free. As a result, all firms in the in-
dustry enjoy only normal profit. In the long run, free
entry and exit of firms ensure that abnormal profits or
losses will be wiped out completely
MONOPOLY
LONG-RUN EQUILIBRIUM
• Monopoly creates barriers to entry that prevents
other firms from entering the industry
• Even monopoly profits is driven to zero.
• In the very long run, the forces of entry and
imitation make the monopolistic demand more
elastic.